
Ashutosh Kumar
@ashutoshkumar21
I build targeted B2B GTM outreach and market strategies that generate qualified pipeline.
What I'm looking for
I've executed ICP research, audience segmentation, and multi-channel outreach at MsgKart to generate qualified opportunities for SMB and mid-market businesses. I consistently achieved 120% of weekly targets and booked 10+ qualified demos per week.
I support go-to-market initiatives by identifying target accounts, analysing customer needs, and personalising outreach strategies. I also maintain CRM hygiene and build qualified pipeline through email, LinkedIn, and other outreach channels.
During outbound sales training at Whatfix, I completed 50+ mock and live cold calls with SaaS prospects and booked five qualified discovery calls in eight weeks. I developed persona-based LinkedIn and email cadences while learning BANT, MEDDIC, CRM workflows, and lead qualification.
At Go Digit, I benchmarked competitor premiums across 200+ car models, contributing to a 28% month-over-month business lift in priority regions. I also created a dealer-performance and pricing-gap dashboard that improved pricing accuracy by 15%.
Experience
Work history, roles, and key accomplishments
Business Development Representative
MsgKart
Sep 2025 - Present (1 year)
Executed ICP research, audience segmentation, and multi-channel outreach campaigns to generate qualified opportunities for SMB and mid-market businesses. Consistently achieved 120% of weekly targets, booking 10+ qualified demos per week.
Education
Degrees, certifications, and relevant coursework
Symbiosis Institute of Management Studies
Master of Business Administration, Marketing
2023 - 2025
Grade: 7.58 CGPA
Pursued an MBA in Marketing, achieving a CGPA of 7.58.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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