Open to opportunities

Ashley Tschudin

@ashleytschudin

Entrepreneurial digital marketing and social media leader driving data-driven content, community, and influencer programs.

United States

Message

What I'm looking for

I seek collaborative roles where I can lead data-driven social and influencer strategies, mentor teams, and drive measurable growth through creative content and analytics.

I am an entrepreneurial digital marketing professional with 15 years of experience building data-driven social strategies, content, and communities for brands, agencies, and high-profile clients. I combine strategic planning, analytics, and hands-on content execution to deliver measurable growth and engagement.

I have led teams and cross-functional initiatives as a Social Media Director, Digital Account Strategy Director, consultant, and founder, delivering results for clients including Google, Fender, Brooks Running, H&M, and more. My work spans organic and paid social, influencer marketing, community management, editorial content, and campaign measurement.

I prioritize collaborative environments, clear communication, and scalable processes that empower teams and drive ROI. I enjoy solving complex digital problems, mentoring talent, and creating culturally-relevant content that resonates with target audiences.

Experience

Work history, roles, and key accomplishments

Current

Social Media Specialist

Current

Google

Jul 2024 - Present (1 year 2 months)

Support development and execution of social media strategies and campaigns for Google Design and Android verticals, creating platform-optimized content and tracking KPIs to inform optimizations.

Social Media Strategy Content Creation Community Management Social Analytics Live Event Support Copywriting Video Production

Current

Digital Strategy Consultant

Current

Self-Employed

Apr 2016 - Present (9 years 5 months)

Delivered senior-level social and paid strategy to high-profile clients, streamlined campaign activation workflows, and executed influencer and paid social campaigns to drive KPIs.

Social Strategy Paid Social Influencer Marketing Campaign Execution Reporting Community Management Project Management

Social Media Strategist

NM+U

Oct 2023 - Aug 2024 (10 months)

Led data-driven social media strategies that increased engagement, impressions, and followers by ~10% and grew content production 200% while directing multi-platform content and influencer programs.

Social Strategy Team Leadership Content Production Influencer Marketing Reporting Instagram Facebook)LinkedIn

Social Media Director

Curiosity

Mar 2023 - Oct 2023 (7 months)

Served as senior client liaison for Brooks Running, led internal and client teams, managed account financial health, and oversaw social strategy, content ideation, and community/QA teams.

Client Management Account Direction Social Strategy Team Leadership Budgeting Community Management Reporting

Digital Account Strategy Director

Praytell

Nov 2021 - Dec 2022 (1 year 1 month)

Led data-driven digital strategies for brands like Fender and Pinterest, managed cross-functional teams, optimized media mix, and produced social listening reports to inform campaigns.

Digital Strategy Reporting

CEO & Digital Content Creator

Choupette's Diary

Jan 2012 - Nov 2021 (9 years 10 months)

Built and monetized a viral digital persona for Choupette, securing brand partnerships, managing e-commerce, and producing shareable photo/video content leading to industry award recognition.

Content Creation Brand Partnerships Contract Negotiation Social Strategy Budgeting

Social Media Director

Nadine Johnson

Aug 2015 - Aug 2016 (1 year)

Developed B2B and B2C social strategies for clients like Miami Design District, led a social team, executed influencer activations, and managed paid media performance and optimization.

Social Strategy Team Management Influencer Marketing Paid Media Content Production Community Management Reporting

Digital Account Manager

PMK*BNC

Jun 2014 - Jul 2015 (1 year 1 month)

Executed omnichannel digital strategies for brands like Audi and Converse, produced platform-specific social content, analyzed campaign performance, and managed client budgets and billing.

Client Management Performance Analysis Budget Management Twitter Facebook)YouTube

Community Manager

DeVries Global

Dec 2013 - Jun 2014 (6 months)

Managed Frederic Fekkai social content calendar, established an in-house production studio, cultivated community engagement, and led influencer programs with performance monitoring.

Community Management Studio Reporting Brand Partnerships Community Engagement Project Management

Social Media and Digital Editor

The Daily Front Row

Jun 2012 - Jul 2013 (1 year 1 month)

Produced editorial and social content across platforms, managed full content production lifecycle for events, and used analytics to optimize audience engagement and campaigns.

Content Production Event Social Coverage Analytics Copywriting Trend Analysis