
Apoorv Chaturvedi
@apoorvchaturvedi
I build B2B technology positioning and demand-generation campaigns that turn solution narratives into qualified pipeline.
What I'm looking for
At InfoBeans, I own marketing and sales activities across Salesforce, ServiceNow, and AI service lines—from solution messaging and product positioning through MQL generation and sales handoff. I've improved lead conversion by 40% and pipeline visibility by 25% through Salesforce-integrated attribution, while building campaigns, sales enablement assets, and differentiated enterprise narratives.
I've also led go-to-market and pipeline operations at InnoMatrix Technologies, driven B2B acquisition at GammaStack, and delivered multi-channel marketing projects independently. My business development background keeps my marketing revenue-focused, whether I'm shaping a value proposition, running paid campaigns, or building partner-led pipeline.
Experience
Work history, roles, and key accomplishments
B2B Marketing Specialist
InfoBeans
Apr 2025 - Present (1 year 5 months)
Single point of contact for marketing and sales across multiple service lines, owning the funnel from solution messaging through MQL generation and handoff to sales. Led positioning for accelerators and revamped product offerings, and improved lead conversion by 40% and pipeline visibility by 25%.
Education
Degrees, certifications, and relevant coursework
Shri Vaishnav Institute of Management
Bachelor of Business Administration, Marketing
2019 - 2022
Grade: Distinction
Pursued a Bachelor of Business Administration with a focus on Marketing, graduating with distinction.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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