Anjali Singh is a detail-oriented manager with a proven track record of making critical decisions, managing deadlines, and conducting team reviews. With expertise in analysis and quantitative critical thinking skills, I am dedicated to driving company growth and improvements. In my current role as a Senior Business Development Associate at Scaler Academy, I analyze IT professionals' needs, build trust, and recommend tailored solutions with a focus on Developer and DSML coursework. I use KPIs, historical data, and market trends to make informed decisions and align Scaler Academy products with client tech proficiencies for precision. I have established and nurtured long-term relationships with IT professionals, fostering a sense of partnership and loyalty. Through a combination of industry expertise, empathy, and effective communication, I consistently exceed set targets, resulting in a two times achievement of performance goals.
Prior to Scaler Academy, I served as a Business Development Manager at Byjus, where I managed a team of fifteen associates and consistently achieved target completion of 110% to 130%. I developed strategies to maintain relationships with existing and potential clients and successfully upsold/cross-sold additional products to increase revenue, even during market decline. I generated a pipeline strategy that resulted in a 20% growth in the opportunity pipeline in key markets and a 28% increase in close rates on opportunities. I maintained a healthy working environment within the team, with zero resignations, and implemented regular training and evaluation methods to upscale the skills of team members.
As a Business Development Associate at Byjus, I specialized in inside sales for the UPSC CSE section. I excelled in converting negative/deferred leads and closing long-term agreements through skillful negotiation. I used outstanding persuasion and negotiation skills to increase client spending against business development targets. Additionally, I augmented sales value by upselling and cross-selling new products and services to existing customers.
Outside of my professional experience, I have also led a sales team of 25 at Unschool, resulting in a significant increase in revenue, customer acquisition, and customer lifetime value. I developed and executed effective strategies to ramp up the sales performance of team members and conducted regular performance reviews to ensure successful implementation of sales strategies. As a market development strategist at Trivitron Healthcare (Hitachi), I designed a comparison chart of all ultrasound machines of four competitors with our brand and created a list of social network pages and groups of 50 cardiologists for promoting our brand machines. I also initiated a roadmap for the further functioning of the project.
