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Aneta Slavikova

@anetaslavikova

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B2B+C partnerships and customer success professional with 9 years of experience building relationships that stick

Canada

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What I'm looking for

I’m looking to drive SaaS/B2B retention and revenue by optimizing customer workflows, partnering with stakeholders, and turning frontline insights into scalable campaigns and adoption. I want a data-driven team that values measurable ROI.

My corporate career started in partner marketing at Dell Technologies, where I managed a portfolio of enterprise partners and distributors across Europe.

I ran large-scale programs, co-branded campaigns, live events, and product launches, including a collaboration with professional cyclist Tomáš Slavík that turned a sponsorship into something people actually talked about. But honestly, the thing I'm most proud of from that chapter isn't the award-winning campaign. It's that when I'm back in Europe, I still go for dinner with people I worked with back then. That's what real relationship management looks like.

Since then I've led operations and teams across retail, cannabis, and hospitality - building customer bases from scratch, navigating complex compliance environments, running multiple sites simultaneously, and showing up for people consistently in environments where that's harder than it sounds.

I'm now returning to corporate, and I'm bringing everything with me: the enterprise instincts, the operational discipline, and the belief that strong relationships aren't soft - they're what drives retention, growth, and outcomes that actually last.

If you work in customer success, partnerships, or operations and want to connect — I'd love to hear from you.

Experience

Work history, roles, and key accomplishments

Operations & Marketing Lead

Gringo

May 2024 - Mar 2026 (1 year 10 months)

Led end-to-end operations for a high-volume commerce business by migrating manual inventory workflows to streamlined digital systems to maximize profit margins. Built localized digital marketing roadmaps and managed recruitment, onboarding, and performance metrics, creating automated SOPs to increase staff retention.

Sales & Solutions Supervisor

Burgoo

Sep 2024 - Mar 2025 (6 months)

Ranked as the #1 top-performing sales representative within the first 30 days by executing advanced upselling frameworks and maximizing multi-channel sales volume.
Commanded floor operations during peak hours, troubleshooting hardware/software delays across legacy point-of-sale (POS) systems and payment terminals to prevent transaction failures.

Operations Management Marketing Marketing Analytics Marketing Strategy Marketing Campaigns Marketing Design Marketing Communications Relationship Management Relationship Building POS systems Leadership Staff Training

General Manager

Muse Cannabis

Apr 2023 - Nov 2023 (7 months)

Directed retail store operations, including daily financial reconciliations, regulated-environment multi-system compliance data, and data audits. Optimized omnichannel supply by negotiating with provincial suppliers and brand representatives to resolve severe product sync lags across digital menu networks.

P&L management Financial Reconciliations Retail Operations Data Auditing Negotiate With Suppliers Team Coaching Regulated Environments

Store Manager & Marketing Specialist

ARCannabis

Nov 2020 - Apr 2023 (2 years 5 months)

Used sales and consumer demand analysis to transition storefront operations from manual spreadsheets to predictive digital ordering, cutting stockouts by over 15%. Built onboarding workflows across multi-location operations to establish a retention-focused culture in a fast-moving retail market.

Data Analysis Demand Forecasting Retail Operations Customer Retention Strategy

Office Manager

YYC Wraps

Nov 2021 - May 2022 (6 months)

Implemented startup operations by launching day-to-day CRM tracking, client management pipelines, and scheduling workflows for a rapidly growing tech-adjacent automotive business.

Client Management Workflows Business Operations Pipeline Management Process Implementation

Partner Marketing Manager

Dell Technologies

Feb 2016 - Feb 2019 (3 years)

Managed a ~$300,000 USD quarterly marketing budget ($1.2M annually) with strict ROI tracking and partner accountability. Built and scaled enterprise-level partner relationships and coordinated multi-million-dollar international campaigns aligned to Dell’s global revenue targets.

Budget Management ROI Tracking Partner Marketing Campaign Execution Marketing Analytics Demand Generation