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Amit Oraon

@amitoraon

Marketing Programs professional at IFS who delivered partner reporting and scorecards for 40+ alliance partners across APAC, US and Europe.

India

Message

At IFS, I managed recurring partner program reporting across APAC, US and Europe for 40+ alliance partners. I turned partner inputs into trackers, performance views and leadership-ready outputs.

At Spiceworks Ziff Davis, I coordinated 10–15 partner campaigns per month across APAC. I also supported partner scoring for RFPs, reducing response time by 5 hours.

At IBM, I built a Tableau Competency Gap Analysis dashboard to support training, enablement and partner capability planning. As Co-Marketing Manager, I increased co-marketing fund utilization from 28% to 31% through performance-based early allocation and structured planning.

Earlier at IBM, I standardized lead-submission practices and proof-of-performance routing, improving claim resolution speed by 8%. I also created partner-facing FAQ and training materials that reduced aging claims by 30% in 3 months.

Experience

Work history, roles, and key accomplishments

Partner Reporting Specialist

IFS

Oct 2023 - Feb 2026 (2 years 4 months)

Managed recurring partner program reporting across APAC, US and Europe for 40+ alliance partners, translating inputs into weekly/monthly trackers, follow-ups, performance views and leadership-ready outputs. Maintained monthly partner scorecards for 16+ GSIs covering pipeline health, deal size, co-sell/resell revenue and certification status.

Excel KPI Reporting Data Analysis Tableau Wrike Trello PowerPoint Partner Program Management Stakeholder Coordination

Partner Operations Specialist

Spiceworks Ziff Davis

Jun 2021 - Dec 2022 (1 year 6 months)

Coordinated day-to-day execution of 10–15 partner campaigns per month across APAC, working with customer success, creative and lead-generation stakeholders to maintain delivery against requirements and timelines. Supported partner scoring for RFPs using geography, operational reach, industry focus and lead quality, reducing response time by 5 hours.

Campaign Management Partner Operations Wrike Lead Generation RFP Stakeholder Management Process Optimization

Marketing & Communication Operations Professional

IBM

Sep 2015 - Sep 2020 (5 years)

Supported global campaign and partner-enablement teams with performance data, operational reporting and progress tracking across regional initiatives. Analyzed campaign metrics and data trends, investigated anomalies and performed root-cause analysis to improve reporting accuracy for sales and marketing leadership.

Data Analysis Tableau Reporting Root Cause Analysis Campaign Analytics Partner Enablement

Co-Marketing Manager

IBM

Feb 2012 - Sep 2015 (3 years 7 months)

Managed APAC & Korea partner co-marketing operations, including early-cycle planning, funding allocation, budget tracking, claims coordination and compliance monitoring. Tracked budget allocation, purchase orders and claims against program guidelines, maintaining operational controls and escalating risks to Channel Marketing and Country Market Segment Managers.

Co Marketing Budget Management Claims Management Compliance Partner Programs Training Material Development

Program Support Channel Manager

IBM

Jul 2010 - Feb 2012 (1 year 7 months)

Administered channel partner programs including Distributor Growth Fund, Custom Initiative and Solutions Business Proposal, maintaining agreements, approvals, program requirements and partner activity visibility. Coordinated partner development-fund reimbursements, monthly partner data and program compliance across APAC, supporting accurate incentive payouts and timely issue resolution.

Channel Management Partner Programs Compliance Reimbursements Stakeholder Management Issue Resolution

Marketing Executive

Integra Micro Software Services Pvt. Ltd.

Oct 2006 - May 2010 (3 years 7 months)

Managed industry-body memberships and coordinated trade-event participation, supplier interactions, logistics and operational deliverables. Coordinated procurement, inventory and field-team requirements for financial-inclusion projects, supporting accurate stock levels and on-time delivery.

Event Coordination Procurement Inventory Management Logistics Supplier Management

Project Associate

Software Technology Parks of India

Jul 2004 - Sep 2006 (2 years 2 months)

Managed relationship touch points with member companies and coordinated office-space and connectivity requirements. Supported outreach and referral-based engagement with STP member companies.

Relationship Management Coordination Outreach Member Engagement