Aman Bhargav
@amanbhargav
Programmatic Analyst optimizing PMP deals and performance across Trade Desk and DV360.
IndiaWhat I'm looking for
I’m a Programmatic Analyst at Publicis Global Delivery, where I manage $300K+ monthly programmatic spend across The Trade Desk and DV360 while ensuring efficient delivery across PMP and open exchange environments with consistent SLA adherence. I lead end-to-end PMP deal troubleshooting and optimization, improving delivery pacing from 2–5% to 100% and increasing conversions by 35–50% while maintaining CPA and CPM benchmarks.
I own PMP deal activation and support PG deal setups to ensure accurate targeting, pricing alignment, and seamless DSP execution. I analyze DSP performance to identify inefficiencies, optimize bidding and pacing, and resolve supply-demand gaps to improve fill rates and spend utilization—backed by continuous improvements across key KPIs like CPA, CTR, VCR, C2V, and viewability. I’ve also implemented Dynamic Creative Optimization (DCO), advanced audience segmentation for CTV/OTT/display, and standardized troubleshooting + RCA frameworks to reduce QA errors and recurring campaign issues.
Experience
Work history, roles, and key accomplishments
POD Lead
Publicis Global Delivery
Jul 2024 - Present (1 year 11 months)
Coordinated a 30+ analyst team to manage workflow allocation, ensure SLA adherence, and maintain high-quality campaign delivery. Served as the escalation point for deal and campaign issues, improving team performance by identifying recurring errors and reducing QA issues through knowledge sharing.
Programmatic Analyst
Publicis Global Delivery
Sep 2023 - Present (2 years 9 months)
Managed $300K+ monthly programmatic spend across The Trade Desk and DV360, ensuring efficient delivery with consistent SLA adherence. Led end-to-end PMP deal troubleshooting and optimization, improving pacing from 2–5% to 100% and increasing conversions by 35–50% while maintaining CPA and CPM benchmarks.
Education
Degrees, certifications, and relevant coursework
Kraftshala (Online)
Specialisation Course - The Marketing Launchpad, Digital Marketing
2023 - 2023
Activities and societies: Meta Ads, Google Ads, Analytics, UAC, SEO, Amazon Ads, Excel; built integrated media plan for a Beyoung brand/app.
Completed The Marketing Launchpad course (600 hours) covering Meta Ads, Google Ads, Analytics, UAC, SEO, Amazon Ads, and Excel, and built a full-funnel integrated media plan for a real-world brand project.
KCES’s Moolji Jaitha College
Bachelor of Commerce (B.Com), Commerce
2020 - 2023
Grade: 73%
Bachelor of Commerce (B.Com) at KCES’s Moolji Jaitha College, Jalgaon, completed with 73% as reported.
The Trade Desk Edge Academy
Trading Essentials Certification, Programmatic Advertising
Completed Trading Essentials training from The Trade Desk Edge Academy.
The Trade Desk Edge Academy
Data-Driven Planning Certification, Programmatic Advertising
Completed Data-Driven Planning training from The Trade Desk Edge Academy.
Google Digital Academy
Display & Video 360 Certification, Programmatic Advertising
Completed Display & Video 360 certification through Google Digital Academy.
Campaign Manager 360 Certification, Programmatic Advertising
Completed Campaign Manager 360 certification (CampaignManager360) as listed in programmatic DSP certifications.
The Trade Desk Edge Academy
Measurement & Reporting Certification, Programmatic Advertising
Completed Measurement & Reporting training from The Trade Desk Edge Academy.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
Interested in hiring Aman?
You can contact Aman and 90k+ other talented remote workers on Himalayas.
Message AmanFind your dream job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
