Open to opportunities

Ali Hagverdiyev

@alihagverdiyev

Message

Product and growth manager building simple-to-ship products and high-performing acquisition funnels.

Azerbaijan

Message

What I'm looking for

I'm seeking hands-on product or growth roles where I can own roadmaps, run full-funnel acquisition, tighten measurement, and deliver clear, revenue-focused results.

I build products and growth loops that are easy to understand and simple to ship, drawing on 5+ years across telecom, banking, satellite and digital ads. I move comfortably from strategy to hands-on execution to deliver measurable outcomes.

At Britex Agency I managed full-funnel Google Ads, kept account structures clean, lifted CTR by ~5 percentage points, and reduced wasted spend by ~10% through tighter audiences and reliable GA4+Tag Manager tracking. I turn results into simple, decision-ready reports.

In B2B product roles I managed portfolios serving 500k+ clients with ~$50M revenue, simplified pricing, improved ARPU by 12% through bundling, launched 4 enhancements and 2 products, and reduced churn by 2 percentage points. I prioritize roadmaps that reflect customer reality.

I introduced lightweight stage-gate processes to screen 100+ ideas and surface viable opportunities, helped launch open-banking products, and supported launches that contributed meaningful revenue. I focus on practical PRDs, clear pricing, and measurement that ties clicks back to revenue.

Experience

Work history, roles, and key accomplishments

Google Ads Campaign Manager

Britex Agency

Feb 2024 - Feb 2025 (1 year)

Managed >$20k/mo across Search, Display and YouTube and consistently hit or beat ROAS targets; improved CTR by ~5 percentage points and cut wasted spend by 10% through audience tightening and query exclusions. Implemented GA4+TagManager for reliable conversion tracking and produced concise weekly decision-ready reports.

Google Ads Search Display YouTube GA4 Google Tag Manager A B Testing Conversion Tracking Reporting

B2B Product Management Expert

Bakcell LLC

Jan 2022 - Oct 2023 (1 year 9 months)

Managed a 500k+ B2B client base generating >$50M in revenue; simplified packages and pricing to enable sales and increased ARPU by 12% via bundling and pricing strategies. Launched 4 product enhancements and 2 new products while reducing churn by 2 percentage points through prioritized roadmaps and customer-driven decisions.

Product Management Roadmapping Pricing Strategy ARPU Product Launch Stakeholder Management

Product Development Specialist

Azercosmos OJSC

Apr 2021 - Dec 2022 (1 year 8 months)

Introduced a lightweight Stage-Gate process to create a visible pipeline and screened 100+ ideas for feasibility and commercial fit, surfacing the few worth funding. Improved idea-to-decision velocity and prioritization across teams.

Idea Screening Pipeline Management Prioritization Commercial Fit Product Development

Business Development Expert

Kapital Bank OJSC

Aug 2020 - Apr 2021 (8 months)

Helped launch open-banking products by aligning tech, risk, and partnerships and keeping scope tight to ship; promoted banking APIs to early partners and supported initial integrations. Accelerated go-to-market for API product offerings.

API Integration Product Launch Integration Risk Alignment Stakeholder Management

Product Development Specialist

Bakcell LLC

Apr 2019 - Aug 2019 (4 months)

Supported product launches that contributed approximately $5M in revenue and built actionable pricing decks for stakeholders to enable commercialization. Facilitated go-to-market readiness and pricing decisions.

Product Development Pricing Strategy Go To Market Revenue Analysis Launch Support