Alice Wong
@alicewong
I drive AI infrastructure marketing, events, and demand generation for GPU servers and edge computing.
JapanWhat I'm looking for
At ASUS Japan, I lead marketing for AI infrastructure and industrial computing products, including GPU servers, edge computers, IoT solutions, and mini PCs. I translate technical capabilities into product positioning, localized messaging, PR, media, digital campaigns, and customer engagement.
I lead 20+ events and exhibitions annually, owning strategy, budgets, vendors, booth positioning, demos, execution, and post-event analysis. I work closely with sales, product, FAE, global HQ, agencies, media, and chip-vendor partners to turn campaigns into measurable business opportunities.
Previously at LexisNexis Risk Solutions, I supported 40% of the APAC pipeline in FY23 and increased Japanese website traffic by more than 200% year over year. My experience also includes B2C GTM launches, Japanese-market localization, business development, and building partnerships across Japan and Southeast Asia.
Experience
Work history, roles, and key accomplishments
• Lead marketing strategy and execution for AI Infra and industrial computing products in Japan, including GPU servers,edge computers, iot solutions and mini PCs
• Plan and execute integrated marketing campaigns across online and offline channels, including exhibitions, media exposure, and digital marketing (EDM,google ad, media buy).
• Own major event/exhibition planning and operations, includ
Drove effective marketing in APAC region, specifically Japanese and SEA markets.
• Planned and executed marketing programs in APAC, focusing on Japan & SEA markets, wit 30+ successful marketing initiatives encompassing hybrid/physical events/trade shows, webinars, in-house events, and digital campaigns.
Contributed to a substantial pipeline generation in Japan and supported pipeline growth in the
Take charge of the new business development and marketing strategies.
• Spearheaded new business development and marketing strategies, establishing solid partnerships with MNCs and Japanese companies, resulting in a 20% increase in foreign sales in 2020.
• Managed key corporate accounts, contributing to sales and revenue. Adept at sales pipeline development and customer relationship management.
•
• Initiated early conversations, and forged the company's entry into the Japanese market. In charge of 10+ key corporate accounts.
• Managed logistical plans and improved cross-border commerce.
• Implemented and supported marketing strategies.
Education
Degrees, certifications, and relevant coursework
Skillshop
Google Analytics Certification
Issued Mar 2025 · Expired Mar 2026
SAP
SAP Certified Associate - SAP S/4HANA Cloud Private Edition, Financial Accounting
Issued Oct 2024 · Expired Oct 2025
Institute for International Business Communication (IIBC).
TOEIC 955 取得
Issued Sep 2024
SAP
SAP Certified Associate - SAP S/4HANA Cloud Private Edition, Management Accounting
Issued Oct 2024 · Expired Oct 2025
Guangxi University
Bachelor's degree
2012 - 2016
JEES Japan Educational Exchanges and Services
JLPTN1 Japanese Language Proficiency Test
Issued Aug 2015
The Higher Education Dept.of the Ministry of Education of P.R.China
CET6-College English Test
Issued Jul 2014
Tech stack
Software and tools used professionally
Availability
Location
JapanAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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