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Miyako VasquezMV
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Miyako Vasquez

@miyakovasquez

I drive marketplace and consumer growth through data-led promotions, localization, and cross-functional execution.

Japan
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At Amazon Japan, I lead 3P seller promotions that generated over ¥40B in Q1 sales and delivered 40% year-over-year growth. I own targets, quotas, performance analysis, and stakeholder alignment across Japanese and English-speaking teams.

I rebuilt seller communications from static templates into an insight-led program using A/B testing, webinars, in-site announcements, and a centralized source of truth. This increased average webinar attendance by more than 225%, from about 200 to 650+ participants.

Previously at Uber Eats Japan, I developed Grocery & Retail membership and growth strategies, increasing Uber One engagement by 15% and helping scale a key merchant partner by 30% year over year. I also led localized consumer-experience updates and UI/UX experiments for the Japanese market.

Across Uber Eats and British American Tobacco Japan, I've used SQL, Excel, CRM, SEO, paid media, and consumer insights to grow products, improve digital experiences, and launch campaigns. I bring a multicultural perspective, bilingual Japanese-English communication, and a creative instinct for connecting overlooked opportunities.

Experience

Work history, roles, and key accomplishments

Uber Eats Japan logoUJ

Growth Associate, New Verticals

Uber Eats Japan

Feb 2022 - Sep 2023 (1 year 7 months)

Executed growth and CRM strategies for Uber Eats Market and Costco, driving 80% and 60% increases in MAUs. Led cross-functional campaigns generating over $7M in sales in 2023.

MG

Digital Intern

Mitsui Chemical Group

Jan 2018 - Dec 2018 (11 months)

Provided sales and marketing trend content based on Google Analytics and edited website content for two major company brands.

Education

Degrees, certifications, and relevant coursework

Waseda University logoWU

Waseda University

Bachelor of Arts, International Liberal Studies

2015 - 2019

Pursued a Bachelor of Arts in International Liberal Studies, focusing on a multidisciplinary curriculum with an international perspective.

Tokyo International University logoTU

Tokyo International University

2014 - 2015

Attended Tokyo International University for one year, likely as part of an exchange or preparatory program.

MS

Mission High School

High School Diploma

2010 - 2014

Completed high school education at Mission High School in Fremont, California.

Tech stack

Software and tools used professionally

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