Alejandro Serralvo Bermúdez
@alejandroserralvo
Dynamic marketing specialist with a focus on customer experience.
What I'm looking for
I am Alejandro Serralvo, a marketing specialist with a diverse background in sales and management across various sectors. My career journey has equipped me with a unique skill set that combines excellent communication, negotiation, and problem-solving abilities. I thrive in dynamic environments where I can push myself and learn continuously, always striving to enhance customer experiences.
Throughout my career, I have successfully managed teams and operations in different roles, from being a Sales Director at Helofit to owning a restaurant. My experience at Glovo as a Supply and Food Lab Manager allowed me to oversee logistics and production for over 1000 franchisees, ensuring quality control and operational efficiency. I take pride in my ability to drive sales and improve margins through strategic planning and effective management.
Experience
Work history, roles, and key accomplishments
Marketing & Business Consultant
Remote Ops Lab LLC
Apr 2023 - Present (2 years 3 months)
Provided strategic consulting to startups and e-commerce brands on brand positioning, remote scaling, and international expansion.
Created branding documents and sales strategies to increase revenue.
Supported digital transformation for local businesses aiming to operate fully online.
Co-Founder Restaurant
Pans Xtreme
Apr 2022 - Sep 2023 (1 year 5 months)
Price tracking to improve margins.
Negotiation with suppliers.
Quality control and definition of Marketing Plans.
Improve customer experience.
Led operational management of Glovo’s dark kitchen model after absorbing Instamaki.
Supervised 47+ staff across logistics, food production, and training.
Structured scalable operations and created digital workflows in Notion and Trello.
Supported over 1,000 restaurant partners with reliable delivery and product consistency.
Sales Director
HELOFIT
Sep 2017 - Jun 2019 (1 year 9 months)
Gym equipment company (Multi-brands).
Definition of the national sales strategy.
Managed a team.
Management of Key Accounts.
Negotiation with equipment suppliers (national and international).
Closed more than 40 deals - value more than 1.000.000€.
General Manager
Gorilla Wear
Jul 2016 - Sep 2017 (1 year 2 months)
Launched and expanded a sportswear brand to 20+ retail points in 12 cities.
Designed and implemented the go-to-market strategy, brand positioning, and customer journey across both physical and online sales channels.
Recruited and managed a sales and distribution team, developed incentive systems, and handled day-to-day operations to ensure smooth performance across locations.
Education
Degrees, certifications, and relevant coursework
UNED
Degree Marketing and Market Research, Marketing
2014 - 2017
Best of the year
I.E.S Miguel Romero Esteo
Barchelor Commercial Management and Marketing, Marketing
2011 - 2014
FEMXA
International business course., Business
2013 - 2013
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
remoteopslab.comSalary expectations
Social media
Job categories
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