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Aditi User

@aditiuser6

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Data and analytics leader driving GTM strategy, automation, and revenue growth.

United States

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What I'm looking for

I seek leadership roles where I can drive GTM strategy, build data teams, automate processes, and deliver measurable revenue impact in a collaborative, growth-oriented SaaS environment.

I am a data and analytics leader with 10+ years of experience in B2B SaaS, scaling revenue organizations across Sales, Marketing, and Customer Success through cloud-based data architectures and analytics platforms.

I build and lead high-performing data engineering and analytics teams, translate complex business requirements into scalable solutions, and deliver measurable business value via automation, forecasting, and process optimization. At AuditBoard I scaled planning teams, redesigned segmentation and quota-setting, and identified a $150M upsell SOM while saving thousands of hours across GTM functions.

My work blends technical fluency in SQL, Python, Tableau, Anaplan, and automation tools with GTM strategy and operational execution, producing outcomes like doubling sales productivity with Clay workflows, improving pipeline generation 75% YoY, and supporting ARR growth from $70M to $300M+.

Experience

Work history, roles, and key accomplishments

Current

Director, GTM Planning & Analytics

Current

AuditBoard

Feb 2022 - Present (3 years 11 months)

Scaled the Planning, Strategies & Analytics team from 1 to 4 direct reports and led annual planning for 200+ GTM staff, supporting company growth from $70M to $300M+ ARR while improving GTM program OKRs by ~30%.

Sales Planning Clay Automation Forecasting Tableau Stakeholder Management

Senior Manager, Sales Strategies & Analytics

AuditBoard

Feb 2022 - Jul 2023 (1 year 5 months)

Developed predictive account scoring and a Sales Command Center, increasing pipeline generation 75% YoY and contributing ~$8M revenue in FY22 while improving lead conversion 35% and close rate 20%.

Predictive Analytics Tableau Salesforce SQL Revenue Growth GTM Strategy Dashboarding

Sales Planning Analyst

Amazon Web Services

Aug 2020 - Feb 2022 (1 year 6 months)

Built an AI/ML weekly sales forecast saving ~52,000 hours annually and created Honeycode tools and automated processes in Anaplan to standardize leadership reporting and compensation workflows.

Forecasting AI ML Honeycode Anaplan Automation Salesforce Process Improvement Reporting

Senior Analyst, Business Tools & Analytics

Anaplan

Jun 2018 - Jul 2020 (2 years 1 month)

Built global sales planning and commission models in Anaplan and Tableau, standardizing forecasting and performance metrics and reducing new-hire onboarding from 30 to 5 days.

Anaplan Tableau Sales Planning Forecasting Salesforce UAT Data Analysis

Quality Assurance Associate

LendingClub

Aug 2017 - May 2018 (9 months)

Audited loan procedures and built Tableau KPI dashboards to track performance and support strategic business reviews across personal, auto refinance, and small business loans.

Quality Assurance Tableau KPIs Data Analysis Credit Operations Reporting

Senior Credit Specialist

LendingClub

Mar 2016 - Aug 2017 (1 year 5 months)

Provided credit guidance to analysts, consistently exceeded underwriting quotas and achieved rapid promotion by ranking in the top 3 producers out of 100+ staff.

Credit Analysis Underwriting Risk Management Mentoring Process Improvement Performance Metrics

Education

Degrees, certifications, and relevant coursework

University of California, Berkeley

Bachelor of Arts, Applied Mathematics

Activities and societies: Certifications: Tableau Desktop Specialist (May 2021); Anaplan Model Builder (June 2020); Data Analytics Certification, General Assembly (August 2017). Passed actuarial exams: Exam P (May 2015), Exam FM (June 2017).

Completed a Bachelor of Arts in Applied Mathematics at UC Berkeley, focusing on quantitative and analytical coursework relevant to data and analytics.