Adebukola El-Zakri
@adebukolael-zakri
Customer operations and sales leader driving revenue growth and retention.
What I'm looking for
I am a customer operations, customer success, and sales operations leader with deep experience in fintech and telecommunications, supporting both B2B and B2C clients. I have managed portfolios generating $25M+ in annual revenue through optimized channel strategies and P&L oversight.
At MTN Nigeria I oversaw sales and distribution for 1,000+ retail points and partners, maintained 100% NCC compliance across 215 SIM registration sites, and designed acquisition and loyalty programs that improved retention and long-term revenue.
Previously, I led fintech operations and customer growth for MTN/MoMo PSB, recruiting and training regional sales teams, innovating route-to-market models, and driving mobile financial services adoption through targeted campaigns and liquidity operations.
I hold an MBA in Marketing Management and a BSc (Hons) in Political Science, and I bring strong skills in CRM/SaaS, performance metrics, process optimization, stakeholder management, and multi-location team leadership focused on measurable business outcomes.
Experience
Work history, roles, and key accomplishments
Oversee P&L for 1,000+ retail points and partners generating $25M+ annual revenue through optimized sales operations and channel strategies; maintained 100% NCC compliance across 215 SIM registration sites and designed acquisition and loyalty programs to boost retention.
Business Manager, Fintech Operations
MTN / MoMo PSB
Aug 2019 - Jan 2024 (4 years 5 months)
Led recruitment, training and regional sales teams to expand mobile financial services; drove MFS revenue via liquidity operations, account management and trade activations and delivered 80% brand visibility through targeted projects.
Managed billing, collections and revenue recovery for corporate and individual customers while analyzing operational data to identify trends and implement process improvements that enhanced service delivery and satisfaction.
Education
Degrees, certifications, and relevant coursework
Ladoke Akintola University of Technology
Master of Business Administration, Marketing Management
Completed an MBA with a focus on Marketing Management, emphasizing strategic marketing and managerial skills.
Chartered Institute of Local Government and Public Administration of Nigeria
Associate Member, Local Government and Public Administration
Awarded Associate Membership, indicating professional affiliation and competency in local government and public administration.
Lagos State University
Bachelor of Science (Hons), Political Science
Earned a Bachelor of Science with honors in Political Science, covering political theory and public administration topics.
Availability
Location
Authorized to work in
Job categories
Skills
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