Ishwardutt sharma
@ishwarduttsharma
Performance-driven digital marketing analyst specializing in Paid Media and SEO.
What I'm looking for
I am a results-driven Digital Marketing Analyst with over 6 years of hands-on experience across SEO, Google Ads, Meta Ads, LinkedIn Ads, email marketing, and performance marketing. I focus on driving ROI through data-led campaign strategy, conversion optimisation, and continuous testing.
I have planned, executed, and optimised multi-channel campaigns for franchise and lead-generation projects across India and international markets, collaborating closely with design and content teams to deliver measurable business outcomes. I regularly lead A/B testing, competitor ad analysis, and funnel optimisation to improve lead quality and conversion rates.
In prior roles I progressed from SEO Executive to Senior Digital Marketing Executive and project owner, delivering end-to-end SEO campaigns that improved organic traffic and SERP rankings while also managing paid advertising across Google, Meta, and LinkedIn. I have experience managing teams, stakeholder communications, and campaign timelines to ensure consistent execution and reporting.
I leverage a broad analytics and martech stack—GA4, Search Console, SEMrush, Ahrefs, Screaming Frog, Microsoft Clarity, Crazy Egg, and AI platforms like ChatGPT and Perplexity—to derive insights and scale growth. I value data-driven decision-making, cross-functional collaboration, and measurable performance improvements.
Experience
Work history, roles, and key accomplishments
PPC Executive
Blacklisted Agency
Nov 2025 - Present (3 months)
Planned, executed, and optimized Meta ad campaigns for franchise-led and lead-generation projects across India and international markets, improving lead quality via A/B testing and funnel optimization.
Senior Digital Marketing Executive
CyberNext Pvt. Ltd.
Aug 2024 - Oct 2025 (1 year 2 months)
Managed Google, Meta, and LinkedIn ad campaigns and led SEO efforts including technical, on-page, and link-building strategies while overseeing an SEO team and driving data-backed decisions.
Campaign Marketing Executive
Mr Digital
Jan 2024 - Jul 2024 (6 months)
Managed multi-channel digital marketing campaigns, ran A/B tests to improve conversion metrics, and enhanced brand visibility on AI-driven platforms while leading performance reviews.
Senior Digital Marketing Executive
CyberNext Pvt. Ltd.
Jul 2021 - Dec 2023 (2 years 5 months)
Progressed from SEO Executive to lead SEO projects and paid campaigns, delivering end-to-end SEO that improved organic traffic and managing content, outreach, and client reporting.
SEO Executive
Deftsoft Informatics
Sep 2019 - May 2021 (1 year 8 months)
Executed on-page and off-page SEO strategies, improving organic traffic and keyword rankings while managing full SEO project delivery and performance tracking.
Digital Marketing Trainee
Submit Core
May 2019 - Aug 2019 (3 months)
Gained hands-on experience with SEO tools, campaign planning, and guest posting while assisting in link-building initiatives across diverse industry niches.
Education
Degrees, certifications, and relevant coursework
Lovely Professional University
Master of Business Administration, Marketing
Completed an MBA with a specialization in Marketing at Lovely Professional University, focusing on marketing strategy and digital marketing concepts.
GGDSD College, Kheri Gurna
Bachelor of Commerce, Commerce
Completed a Bachelor of Commerce degree at GGDSD College, Kheri Gurna with coursework in commerce and business fundamentals.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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