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Abhijeet PattnaikAP
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Abhijeet Pattnaik

@abhijeetpattnaik1

Commercial strategy consultant at GlobalData who identified $90M in beverage growth potential and built AI tools for market intelligence.

India
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At GlobalData, I advise global FMCG, CPG, and beverage companies on pricing, revenue growth, category strategy, and go-to-market decisions. My work turns demand, price-sensitivity, channel, and competitive insights into recommendations for senior decision-makers.

For a global beverage business, I built growth models and an out-of-home market-entry playbook that identified about $90M in potential incremental revenue over five years. I also led go-to-market strategy and pricing analysis for an alcoholic RTD market entry, sizing a $15M consumer-spending opportunity globally by 2028.

I built a Python NLP and FAISS semantic-search pipeline to classify beverage SKUs across more than 2,000 brands, cutting manual tagging by over 60%. I also led delivery of a human-in-the-loop Python and Streamlit market-intelligence tool that reduced an e-commerce data workflow from about a week and a half to five hours.

Before GlobalData, I authored AI and Intelligent Automation RadarView reports at AVASANT that generated over $50K in direct sales. Earlier, I developed Power BI dashboards at BRANDSCAPES CONSULTANCY and supported retail application integrations at ACCENTURE SOLUTIONS.

Experience

Work history, roles, and key accomplishments

NB

Market Research Intern

Nourishco Beverages

Jan 2020 - Feb 2020 (1 month)

Conducted 10+ interviews with institutional distributors and retailers to identify factors driving margin leakage for Tata Gluco+ in Odisha.

BC

Executive – Analytics

Brandscapes Consultancy

Jul 2018 - Jun 2019 (11 months)

Designed and developed interactive Power BI dashboards covering 50+ global markets, leveraging advanced DAX-based relational models to uncover consumption patterns and margin insights.

Education

Degrees, certifications, and relevant coursework

XB

Xavier Institute of Management, Bhubaneswar

MBA, Business Management

2019 - 2021

Activities and societies: GEP Gameplan Season 10 (supply chain management case study) – Campus Winner and National Finalist (Top 20/100+ teams).

Pursued an MBA in Business Management from Xavier Institute of Management, Bhubaneswar from 2019 to 2021.

VT

Veer Surendra Sai University of Technology

Bachelor of Technology, Production Engineering

2012 - 2016

Earned a Bachelor of Technology in Production Engineering from Veer Surendra Sai University of Technology from 2012 to 2016.

Indian Institute of Technology Madras logoIM

Indian Institute of Technology Madras

Professional Certification, Agentic AI and Applications

Completed a Professional Certification Program in Agentic AI and Applications.

University of Virginia logoUV

University of Virginia

Certification, Business Strategy

Completed a certification in Business Strategy Series.

University of Pennsylvania logoUP

University of Pennsylvania

Certification, Retail Digital Supply Chain

Completed a certification in Retail Digital Supply Chain.

Tech stack

Software and tools used professionally

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