At Divergent Insights, I lead customer insights, audience intelligence, analytics, and commercial strategy programmes across sectors including Healthcare, Pharma, FMCG/CPG, Retail, BFSI, Media, and Technology. I develop analytical frameworks and dashboards that help leadership teams track growth drivers and performance gaps.
As a freelance strategy, GTM, and execution consultant, I delivered 50+ engagements and applied AI-enabled commercial intelligence to reduce planning effort by approximately 40%. My customer engagement and retail optimization strategies contributed to 15–20% sales impact, while CX and Voice-of-Customer programmes contributed to a 20% NPS improvement.
At Market Xcel, I led Analytics, Growth & Transformation with P&L responsibility and delivered 240% revenue growth through account expansion, new client acquisition, and analytics- and consulting-led solutions. I also onboarded 20+ global clients and led teams of 100+ professionals.
At MRSS India, I scaled the consulting business by 200%+ and established qualitative research, customer experience, and analytics consulting practices that contributed approximately 50% of incremental growth. My work has spanned strategic management, market research, customer analytics, and commercial growth across multiple industries.

