At oneshot, I partnered with the CEO on strategy, business planning, partnerships, and growth initiatives across FMCG and e-commerce. I led product development and supply chain execution from research and sourcing through commercial launch and regional expansion across GCC markets.
I launched and managed omnichannel commerce operations across digital storefronts, marketplaces, and B2B channels. I also implemented and optimized Odoo ERP, bringing procurement, inventory, manufacturing, finance, sales, invoicing, and reporting workflows into one operating system.
At Noon Food, I managed catalog operations for enterprise restaurant brands including McDonald's and Dunkin'. I partnered with software engineering teams to improve internal tools and UI/UX processes, increasing operational efficiency by approximately 60%.

