Abby Okwu

Support the CEO, team, and an intern by coordinating calendars, meetings, stakeholder communication, and operational priorities across programs. Coordinated project deliverables and built documentation systems and an automated applicant acknowledgment workflow to improve visibility, accountability, and response efficiency.

Executed social media content strategies by managing content calendars and publishing workflows while maintaining brand consistency across platforms. Improved engagement and visibility and increased workflow efficiency to save weekly time.

Built systems for email, task, and communication tracking while managing calendars and operational workflows. Created SOPs to reduce administrative workload and supported project coordination and client operations, saving clients substantial time monthly.

Managed content scheduling and publishing, including inbox management and community engagement. Supported backend operations with CRM updates, reviewed content for quality and accuracy, and improved LinkedIn visibility and event/product traffic.

Delivered white-label social media services for international clients, managing communications for corporate and executive clients under NDA. Maintained consistent brand voice and supported campaigns for a luxury African brand while improving visibility and customer satisfaction.

Managed corporate digital communications and supported AI product marketing and sales messaging. Collaborated across marketing and communications teams, building systems for content planning, tracking, and campaign execution to improve engagement and lead generation.

Managed rental property operations by tracking tenant communications, following up, and coordinating with landlords and vendors. Improved response times and administrative efficiency through better systems and documentation.

Coordinated projects, timelines, and deliverables across teams and ensured initiatives stayed on schedule. Improved workflow efficiency with tracking systems and collaborated with stakeholders for smooth execution.

Managed customer communication channels and built inquiry and follow-up systems to reduce repetitive work. Increased customer satisfaction and improved response efficiency by implementing SOPs for communication workflows.

Completed the HubSpot Social Media Marketing certification covering social media marketing strategy and execution.

Completed the HubSpot Digital Marketing certification focused on core digital marketing concepts and practices.

Completed the Klaviyo Email Marketing certification focused on email marketing execution using Klaviyo.

Completed an Online IT Skills certification program by Digital Witch.

Earned a Semrush Content Marketing certificate focused on content marketing practices and strategy.

Completed Side Hustle Digital Marketing training/certification in 2022.

Completed Jobberman Soft Skills training in 2021.