Seeking Head of Growth, Head of Marketing or senior growth/performance roles with ownership of acquisition, conversion, revenue and teams. Available immediately; India-based, Bengaluru preferred, open to relocation and US overlap. Target: INR55 lakh fixed; open to INR30 lakh+ with compelling scope and equity.

Aasim Ahmed
@aasimahmed
Growth & marketing leader | 9 years | Led teams of 15 | $400K+ monthly acquisition budgets | Consumer apps, education and services
What I'm looking for
I build growth programmes that connect acquisition with revenue. Across nine years in consumer apps, marketplaces, education and services, I have led teams of up to 15 and managed more than 15 brands simultaneously.
At WorkIndia, I operated acquisition budgets above US$400K a month, reduced install cost from INR18 to INR6 and improved Play Store conversion from 36% to over 70%. At Vahan, I reduced placement cost by 87% and built acquisition, chatbot and SMS programmes; online channels contributed 20% of Delivery-category revenue.
As Head of Media Buying at Creators Collective, now Leadgentic, I built campaign operations, onboarding and tracking as monthly agency revenue grew from US$50K to US$200K. I now run Adscade, connecting paid media, creative, landing pages, CRM and sales feedback for India and international clients. Recent work includes reducing Newton School of Technology cost per paid test from INR4,500 to INR1,900 and building property lead journeys that contributed to three UAE closes.
I am looking for Head of Growth, Head of Marketing, Growth Marketing Lead and senior performance marketing roles. Available immediately, open to relocation and comfortable working with US teams.
Experience
Work history, roles, and key accomplishments
Founder and Growth Consultant
Adscade
Apr 2025 - Present (1 year 6 months)
Lead growth strategy, paid acquisition, creative testing, landing pages, CRM and tracking for India and international clients. Reduced Newton School of Technology cost per paid test from INR4,500 to INR1,900. Generated ~500 property leads, 22+ consultations and campaigns contributing to three UAE closes. Built sales-feedback loops into Meta.
Head of Media Buying
Leadgentic
Mar 2023 - Apr 2025 (2 years 1 month)
Creators Collective, now Leadgentic. Built media-buying SOPs, client onboarding, conversion tracking and campaign operations across automotive and med-spa accounts as monthly agency revenue grew from US$50K to US$200K. Coordinated design and copy teams on creative testing and customer journeys; reduced acquisition cost by 87% for Dynamic Customs.
Reduced placement cost by 87% and built Jobseeker and Mitra Leader acquisition from scratch, including chatbot flows and re-engagement. Online channels generated 20% of Delivery-category revenue. Scaled SMS to 5M+ messages daily with CTR above 1% and developed an acquisition partnership with Airtel.
Digital Marketing Specialist
WorkIndia
Sep 2019 - Mar 2020 (6 months)
Reduced install cost from INR18 to INR6 while operating monthly acquisition budgets above US$400K. Improved Play Store listing conversion from 36% to over 70%; used Singular and AppsFlyer for attribution. Contributed to the candidate app crossing 10M downloads and the recruiter app reaching 100K downloads in five months.
Digital Marketing Executive
Webenza
Oct 2018 - Aug 2019 (10 months)
Managed paid social, search, social content, reporting and client delivery across design, copy, SEO/SEM and development teams.
Social Media Specialist
Marketo Labz
Sep 2017 - May 2018 (8 months)
Planned social calendars, competitor research and campaign execution across local and consumer accounts.
Education
Degrees, certifications, and relevant coursework
Reva Institute of Technology and Management
Bachelor of Engineering, Electrical and Electronics Engineering
2012 - 2016
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
adscade.comSalary expectations
Social media
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