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Aanu Olobayo

@aanuolobayo

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Remote acquisitions specialist converting leads into qualified appointments and deals.

Nigeria

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What I'm looking for

I seek remote roles where I can drive high-volume lead conversion, manage CRM pipelines, optimize outreach campaigns, and collaborate with sales to close deals while growing into broader sales ops or project leadership.

I am a resourceful remote Acquisitions Specialist with a strong track record converting inbound and outbound leads into qualified appointments and closed opportunities across co-living and investment niches.

I excel at high-volume appointment setting, CRM pipeline management, cold DM/email/phone outreach, and campaign optimization — consistently meeting KPI targets and improving conversion rates.

My experience includes building B2B prospect lists, running automated outreach with Apollo and Mailchimp, and managing pipelines in GoHighLevel, Sharkie, and Notion while ensuring warm handoffs to closers.

I have led market research and client training initiatives, produced audience-driven broadcast content, and managed multi-member projects for organizations like UNESCO — always focused on measurable impact and scalable processes.

Experience

Work history, roles, and key accomplishments

Current

Marketing Strategist

Current

RedWire Marketing

Oct 2024 - Present (1 year)

Conducts market research and A/B testing to optimize content strategy and ad conversion, manages client communications, and contributes to inbound lead flow via social engagement.

Market Research A B Testing CRM Content Strategy Data Analysis Client Communication Notion

Current

Remote Acquisitions Specialist

Current

Freelance

Jan 2024 - Present (1 year 9 months)

Converts inbound and outbound leads into qualified acquisition appointments, increasing lead-to-appointment conversion by 35% and booking 80–120 monthly calls through DM, email, and phone outreach.

Lead Generation Appointment Setting Apollo Sharkie)Email Automation Market Research Sharkie

Lead Generation Specialist

Automation Startup

Jan 2024 - Dec 2024 (11 months)

Built targeted B2B prospect lists and executed cold outreach campaigns using Apollo.io, optimizing newsletters and sequences to book qualified appointments and improve campaign engagement.

Apollo Lead Qualification Open Click Rate Optimization

Market Research Officer

Poise Nigeria

Jan 2023 - Oct 2024 (1 year 9 months)

Generated inbound leads via LinkedIn and Instagram ads, closed 30 inbound prospects, and developed outreach scripts that improved email and ad conversion by 22%.

Market Research Lead Generation Outreach Scriptwriting Training

Project Lead

UNESCO Future Literacy Project

Mar 2023 - Dec 2023 (9 months)

Oversaw national activation with 20+ team members, designed and executed future literacy sessions, and prepared reusable reporting systems for project delivery.

Project Management Team Leadership Program Design Reporting Systems Facilitation Monitoring & Evaluation

Broadcast Producer

Brila Media

Nov 2021 - Oct 2022 (11 months)

Produced a 3-hour national broadcast with daily guest features and live engagement, boosting listenership by 25% through structured show flow and audience-driven topics.

Show Flow Design Content Planning Analytics