Looking for a job

Екатерина Лещенко

@0005635

Message

I run full-funnel paid media and content campaigns for consumer brands across multiple markets.

Spain

Message

What I'm looking for

I'm looking to lead full-funnel paid media and content work for consumer-focused brands, combining performance tracking, creative strategy, campaign delivery and cross-market collaboration.

I've run full-funnel Meta and Google Ads campaigns for Masterbarica / Hiperbárica Clinic, building GA4, GTM and Meta CAPI tracking and resolving inflated lead reporting to establish accurate CPL measurement.

Across freelance clients in healthcare, ed-tech, hospitality, beauty and consumer apps, I combine audience strategy, A/B testing, copywriting, content planning and bilingual KPI reporting. I also create campaign concepts, manage creators and produce photo and video shoots.

I've supported restaurant launches at Izakaya Group, led content strategy for BotsArmy's Beauty Bot SaaS, and developed creative and copy for Kolokol School, Utrain and Five Stars Dent.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing & Content Specialist

Current

Masterbarica / Hiperbárica Clinic

Apr 2020 - Present (6 years 5 months)

Plan and run full-funnel Meta and Google Ads lead-generation campaigns for a hyperbaric-medicine clinic, including audience strategy, ad copy, landing pages, and A/B testing. Set up and maintain tracking infrastructure (GA4, GTM, Meta CAPI) and deliver monthly bilingual KPI dashboards and client reports.