At Javy Coffee, I helped double ROAS while managing ad spend close to $2 million and testing over 996 video creatives and 60 ad copies.
As a freelance Media Buyer Specialist, I create and manage high-budget SEM accounts across platforms including Google, Bing, YouTube, and Facebook. My work also includes lead generation, funnel optimization, tracking implementation, and ongoing A/B testing.
At MapleHarbour, I contributed to a 900% ROI increase through strategic recommendations across SEM, SEO, email, A/B testing, website optimization, and weekly promotions. I also worked on a PPC campaign with 3 million keywords and more than 75 optimized campaigns.
I've worked with more than 63 businesses on paid and organic marketing, content, and campaign performance. I hold Facebook Blueprint Expert and Google AdWords & Analytics certifications, and have managed projects since 2007.
