Yuen Yee Ming
@yuenyeeming
Dynamic branding officer with expertise in luxury goods and marketing.
Hong KongWhat I'm looking for
I am a dynamic leader with over 6 years of experience in luxury goods procurement, digital marketing, and brand strategy. My journey has been marked by a commitment to enhancing brand visibility and driving organizational growth through innovative strategies. Currently, I serve as a Branding Officer and Assistant to the President at Forever K Jewelry Ltd., where I lead in-house branding efforts for both digital and retail campaigns.
Throughout my career, I have successfully organized VIP events and collaborated with Key Opinion Leaders (KOLs) to promote brand awareness. My role involves negotiating terms with suppliers and maintaining strong relationships to optimize procurement processes. I have also managed digital marketing strategies that have significantly increased brand visibility and operational efficiency, showcasing my ability to blend creativity with strategic thinking.
Experience
Work history, roles, and key accomplishments
Branding Officer & Assistant to the President
Forever K Jewelry Ltd.
Jun 2024 - Present (1 year)
Led in-house branding efforts for digital and retail campaigns, enhancing the visibility of fashion jewelry collections. Organized VIP events and collaborated with KOLs (Key Opinion Leaders) to promote brand awareness. Provided administrative and operational support to the company president.
Director
Felcial Trading Company Ltd.
Aug 2019 - Jul 2024 (4 years 11 months)
Negotiated terms with suppliers and maintained strong supplier relationships to optimize procurement processes. Oversaw luxury goods procurement and coordinated with international suppliers to ensure timely delivery of high-quality products. Managed digital marketing strategies and daily business operations, contributing to increased brand visibility and operational efficiency.
Education
Degrees, certifications, and relevant coursework
HKU Space
Professional Diploma in Housing Management, Housing Management
Currently pursuing a Professional Diploma in Housing Management. Gaining expertise in housing policies, property management, and urban planning.
Glyndwr University
Bachelor of Business & Management (Hons), Business & Management
Grade: First Class Honours
Achieved First Class Honours in Business & Management. Developed strong foundational knowledge in business principles and management strategies.
Tech stack
Software and tools used professionally
Availability
Location
Hong KongAuthorized to work in
Job categories
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