Jingjing Li

I am a results-driven marketing leader with over 13 years of experience in boosting revenue and expanding markets through data-driven, omnichannel strategies. My expertise lies in demand generation, integrated campaigns, and brand alignment, where I have successfully achieved a 25% increase in campaign performance through data optimizations. I am skilled in analytics, marketing automation, and customer journey mapping, enhancing targeting and conversions for diverse audiences.

In my most recent role as Global Marketing Manager at Korn Ferry, I directed end-to-end global marketing campaigns, collaborating with creative and media agencies to boost campaign ROI by 25%. I acted as a brand steward across 15+ markets, ensuring compliance with guidelines and elevating brand recognition by 20%. My ability to leverage social listening tools and analytics has informed campaigns that increased engagement by 15% year-over-year on digital and social platforms.

Throughout my career, I have partnered with cross-functional teams to align marketing initiatives with business objectives, contributing to significant revenue growth. I am known for delivering high-impact projects on time and within budget, balancing creativity with efficiency to drive sustainable growth.