
Yolanda Houser
@yolandahouser
I lead enterprise change communications that improve adoption, readiness, and execution across complex global organizations.
What I'm looking for
I’ve led enterprise transformation communications at Eaton, Gilead Sciences, Cisco, and other regulated, distributed organizations. At Eaton, I stabilized digital modernization efforts, increasing adoption by 35–55%, reducing rework by 30%, and supporting programs serving 75,000+ employees.
I translate complex technology, security, risk, and operational priorities into clear executive messaging, readiness strategies, and learning experiences. As an Air Force veteran and Prosci-certified change practitioner, I bring disciplined execution to high-stakes modernization and organizational change.
Experience
Work history, roles, and key accomplishments
Founder & Principal Consultant
The Clarity Practice
Feb 2026 - Present (7 months)
Provides strategic communications and change advisory, driving organizational clarity and leadership alignment for complex transformation initiatives.
Led global rollout of IT and security programs, improving adoption across 75,000+ employees. Rebuilt a decentralized communications function during 20% attrition, achieving 100% retention and stabilizing a multi-year digital modernization program.
Strengthened CIO function credibility by translating complex IT initiatives into executive-ready communications, raising IT sentiment from 45% to 75%. Increased user adoption by 35% through strategic collaboration and structured OCM frameworks.
Established a global communications framework to unify fragmented messaging within the learning division. Modernized training and readiness content across Cisco's 1.5 million-item global sales portfolio.
Marketing Communications Manager
Blue Cross Blue Shield NC
Mar 2019 - Oct 2019 (7 months)
Created a comprehensive communications governance framework for Medicare and federal healthcare programs. Optimized communications infrastructure across 35 affiliated companies, accelerating content production by 30%.
Marketing Communications Manager
Smith Anderson Law Firm
Sep 2018 - Feb 2019 (5 months)
Integrated market insights and targeted brand marketing into communication strategies, increasing engagement by 36% and contributing to 30% business growth. Applied advanced analytics and SEO architecture to refine communications.
Developed a unified internal and external communications strategy for a large-scale, multi-site organization. Increased funding by 220% through a strategic RFP and stakeholder engagement initiative.
Education
Degrees, certifications, and relevant coursework
University of West Florida
Bachelor of Arts, Communication, Public Relations & Psychology
Earned a Bachelor of Arts in Communication with concentrations in Public Relations and Psychology.
Prosci
Prosci Certified Change Practitioner, Change Management
Certified Change Practitioner with expertise in the ADKAR methodology.
MIT Sloan School of Management
Scaling GenAI, Generative AI
Completed a program on Scaling Generative AI.
Availability
Location
Authorized to work in
Website
yolandalhouser.comSalary expectations
Skills
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