Open to opportunities

Yasir Dil

@yasirdil

Message

AI marketing deployment leader turning AI/CRM into revenue-ready engines.

United Arab Emirates

Message

What I'm looking for

I’m looking to lead AI-enabled MarTech and RevOps deployments end-to-end—designing CRM pipelines, scoring and attribution, and coaching teams to hit commercial targets with rigorous ROI accountability.

I’m a remote-ready marketing technology deployment leader with 13+ years embedding inside complex, multi-site organisations to operationalise AI, CRM, and automation systems that drive commercial outcomes. My specialty is moving teams from manual, fragmented marketing ops to production-grade, data-driven revenue engines.

I’ve generated 21,000+ qualified leads annually across 11 schools in 2 countries, and I’ve architected HubSpot and Zoho CRM pipelines from scratch. I deploy predictive lead scoring, AI-assisted personalisation, smart segmentation, and measurable MQL-to-SQL conversion workflows—backed by performance dashboards that keep ROI accountable.

I also lead distributed teams of 12+ across multiple countries with zero co-location, building weekly sprint reviews, OKR-based goal-setting, and async communication rhythms. From multi-market campaign execution to multi-million-dollar budget management and change management, I make sure the technology investment delivers measurable pipeline velocity and commercial targets.

Experience

Work history, roles, and key accomplishments

Current

Regional Marketing Manager

Current

International School Partnership (ISP)

Dec 2024 - Present (1 year 6 months)

Deployed and operated a production-grade HubSpot CRM and marketing automation stack across 11 schools, designing lead scoring, nurture sequences, and MQL-to-SQL workflows. Generated 21,000+ qualified leads annually with 35% YoY uplift in qualified lead volume and led a 12-person remote team across three countries with ROI accountability.

HubSpot CRM Zoho CRM Lead Scoring Marketing Automation A B Testing Remote Team Leadership Multi Touch Attribution ROI

Head of Marketing & Admissions

International Community Schools (ICS)

Mar 2024 - Dec 2024 (9 months)

Owned full-funnel brand and admissions marketing across six campuses, driving a 15% YoY increase in admissions through conversion funnel optimization and landing page/email experimentation. Implemented Zoho CRM automation to reduce lead response time by 25% via auto-assignment, workflow triggers, and SLA monitoring.

Funnel Optimization A B Testing Email Marketing Automation SLA Workflows Marketing Analytics

Corporate Marketing & Admissions Manager

LEAMS Education Services

Jan 2023 - Mar 2024 (1 year 2 months)

Led unified, digital-first marketing execution across four campuses, increasing enrollments by 12% by reallocating budget from underperforming offline channels to high-ROI paid digital. Launched CSR partnership campaigns with major retail brands, driving a 28% uplift in parent engagement and deployed Canva for Education to raise content production velocity by 30%.

Paid Media Optimization Lead Nurturing Content Production Marketing Operations

Marketing Specialist

Millennium Group (UK)

Jan 2022 - Jan 2023 (1 year)

Executed digital-first brand campaigns for FMCG clients, contributing to £1M+ in Q1 revenue using integrated paid social, influencer marketing, and email automation. Managed influencer and email automation workflows, delivering 20%+ engagement growth and measurable conversion lift.

Paid Social Campaigns Influencer Marketing Email Automation Conversion Tracking Marketing Analytics Workflow Management

Communication & Digital Campaign Expert

Cesvi Fondazione Onlus

Feb 2020 - Jan 2022 (1 year 11 months)

Directed a €27,000 EU-funded digital campaign reaching 1M+ people with multilingual disaster preparedness messaging across multiple channels. Produced 100+ social/video content assets and improved Facebook, Twitter, and YouTube engagement by 50% through data-informed content optimization.

Video Production Data Informed A B Testing

Digital Campaign & Event Coordinator

Sustainable Development Policy Institute (SDPI)

May 2015 - May 2018 (3 years)

Coordinated 100+ digital activations, including the viral #Vote4Health campaign, and supported institutional visibility initiatives. Contributed to SDPI’s improved global ranking in the University of Pennsylvania’s Global Go to Think Tank Index through sustained brand and communications efforts.

Digital Activism Campaigns Event Coordination Social Media Strategy Viral Campaigns Content Production