Winnie Lin

Managed cross-border order processing and fulfilment between China and the US, coordinating suppliers, dropship partners, freight, and 3PLs for 13,000+ monthly DTC orders. Reduced inventory exposure by $260K and dropship lead times by 40%.

Led operational integration of Bondi Sands into Kao's EMEA distribution network and standardized KPI governance, improving OTIF and warehouse-shortage measures by ~4% within 12 months. Managed key accounts including Sephora and Boots.

Owned order management and OTIF for international franchise partners across 10+ markets, improving order cycles and freight arrangements. Delivered £350K annual savings through a new freight contract and reduced damaged-goods claims by £25K.

Led contract negotiation and supplier agreements to grow revenue while controlling costs. Led a system-automation project that improved operational efficiency and reporting accuracy.

Operational lead for the Asda account, coordinating availability, launches, and seasonal programmes. Consistently exceeded customer SLAs (99.5% vs 99% target) and supported NPD launches and route-optimisation trials.

Maintained 99%+ service level and on-shelf availability during new-store launch weeks, managing project resources and third-party vendors. Reduced discontinued stock through stock reallocation plans.

Designed and optimised store merchandising layouts using Intactix CAD tools.

Completed an MSc in Management and Leadership at Loughborough University.

Completed a BSc in Sports Science with Management at Loughborough University.

Earned a Lean Six Sigma Green Belt certification.

Earned a Process Optimisation Practitioner certification.

Certified as a Mental Health First Aider.