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Winfred Thige

@winfredthige

Virtual Assistant and Social Media Manager supporting business leaders and hospitality brands with bookings, customer communication, and online presence.

Kenya

Message

As a Virtual Assistant, I supported the CEO of a 50-person company by managing daily inbox and calendar priorities, planning business travel, and compiling sales reports.

At Kuniville Guest House, I created content promoting rooms, restaurant services, events, and guest experiences. I also handled guest inquiries and reservations through Booking.com and TripAdvisor.

At Fairway Residence, I managed guest communication and reservations, and started the property's Instagram, TikTok, Facebook, and WhatsApp pages, growing them to drive sales and engagement.

Through freelance work and my self-initiated Social Media Growth Project, I’ve developed content calendars, tested reels and captions, and reviewed engagement to refine content.

Experience

Work history, roles, and key accomplishments

Current

Social Media, Bookings & Admin Support

Current

Kuniville Guest House

Jan 2025 - Present (1 year 9 months)

Created content promoting rooms, restaurant services, events, and guest experiences. Handled guest inquiries and reservations, kept bookkeeping records, and supported scheduling and administration.

Social Media Management Content Creation Booking Management Booking.Com Trip Advisor Bookkeeping Scheduling Administration

Current

Social Media Manager / Virtual Assistant

Current

Freelance and Contract

Jan 2024 - Present (2 years 9 months)

Developed social media strategies and content calendars to improve engagement and visibility. Created captions, short-form videos, and platform-specific content, and tracked trends and engagement data.

Social Media Strategy Content Calendar Content Creation Short form Video Trend Analysis Engagement Tracking Collaboration

Virtual Assistant (Remote)

CEO of a 50-person company (confidential)

Jan 2025 - Jan 2026 (1 year)

Managed the CEO's daily inbox, calendar, and travel arrangements. Compiled sales reports, took meeting notes, and coordinated client support and staff tasks.

Calendar Management Email Management Travel Planning Reporting Meeting Notes Client Communication Task Tracking Monday.Com Trello Asana

Guest Relations & Social Media

Fairway Residence

Jan 2022 - Jan 2025 (3 years)

Managed customer inquiries, guest requests, records, and front-office communication. Managed reservations and guest reviews on Booking.com and TripAdvisor, and grew the property's social media pages.