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Wendy Schuchart

@wendyschuchart

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Award-winning editorial director driving AI-optimized content, SEO, and revenue growth.

United States

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What I'm looking for

I seek senior editorial leadership roles where I can drive AI-optimized content strategy, grow audience and revenue, mentor teams, and align editorial operations with business goals.

I am an award-winning editorial leader with deep experience managing publication lifecycles, teams, and content strategy across enterprise media and technology sectors.

I specialize in AI-driven content optimization and SEO, delivering measurable results including a 5x improvement in Google rankings and over $1.5M in annual monetization revenue.

I have scaled programs and teams—launching high-volume webinar pipelines, tripling audience engagement on video platforms, growing readership by 300%, and boosting Google Discover mentions tenfold.

I prioritize inclusive editorial standards, cross-functional collaboration, and data-informed decision-making to align brand voice with revenue goals and audience growth.

Experience

Work history, roles, and key accomplishments

Current

Editorial Director

Current

Informa Tech

Jan 2021 - Present (5 years)

Led a team of six editors and managed a $1.6M budget to optimize editorial operations, driving a 5x improvement in Google rankings, $1.5M in 2024 monetization revenue, and a tenfold increase in Google Discover mentions.

SEO Strategy Content Monetization Team Management Budgeting YouTube Integration Analytics

Director of Engaged Content

VentureBeat

Jan 2013 - Jan 2021 (8 years)

Launched and scaled sponsored webinar programs from 7 to 150+ annually, growing related revenue from $250K to $3M and expanding the mailing list by 100K+ through content-to-registration funnels.

Revenue Growth Lead Conversion Email Growth Event Promotion

Senior Site Editor

Thirteen Degrees Media

Jan 2013 - Dec 2015 (2 years 11 months)

Produced 25+ long-form white papers and 30+ executive webinars annually, conducting SEO research and vendor surveys to deliver reports informing enterprise IT purchasing and strategy.

SEO Analysis Technical Writing

Senior Site Editor

TechTarget

Jan 2010 - Jan 2013 (3 years)

Led editorial strategy across three enterprise IT websites, growing monthly traffic from ~50K to over 350K pageviews and creating the IT Leadership Awards that generated six-figure sponsorship revenue.

SEO Fact Checking Stakeholder Management

Business Analyst

Nielsen IQ

Jun 2006 - Dec 2010 (4 years 6 months)

Defined and implemented Lean/Agile and Six Sigma process improvement deliveries
Managed 74 offshore personnel on client-facing technical support, software improvement and client deliverable production teams
Coordinated executive discussions and C-suite budgetary and strategy planning
Maintained project budgetary, timelines to deliver client-facing projects with budgetary resources totaling $11.8M