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@vivianmarquez
Dedicated Social Media Manager with 12 years of experience.
I am a dedicated Social Media Manager and Content Specialist with over 12 years of experience in the beauty industry. My journey began as a licensed professional hairstylist and cosmetologist, which ignited my passion for social media marketing. Promoting my own beauty brand allowed me to leverage my expertise to drive impactful marketing strategies that resonate with audiences.
Currently, I lead a team of two Social Media Content Creators at It’s a 10 Haircare, where I focus on strategic social media management and content creation. My role involves expanding brand reach and engagement across multiple platforms, including Facebook, Instagram, TikTok, and YouTube Shorts. I have successfully introduced innovative marketing strategies, such as Pinterest ad marketing, resulting in a remarkable 4000% increase in impressions. My ability to connect with key players in the beauty industry has been instrumental in driving brand awareness and engagement.
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Work history, roles, and key accomplishments
It's a 10 Haircare
Jul 2023 - Present (2 years 4 months)
As a Social Media Manager, I lead a team to create and manage content across various platforms, enhancing brand engagement and reach. I implement innovative marketing strategies and handle influencer campaigns, resulting in significant increases in impressions and engagement.
Monat Global
Sep 2021 - Sep 2022 (1 year)
In my role as a Social Media Specialist, I developed and executed strategies for various marketing campaigns, collaborating with creative teams to produce engaging content. I managed content creation and documented large-scale events to enhance brand visibility.
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