Open to opportunities

VivianBrooke Marinda

@vivianbrookemarinda

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Results-driven GTM Systems and Partnerships Specialist with 8+ years experience.

Kenya

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What I'm looking for

I seek a role in a dynamic, AI-driven SaaS company where I can lead growth initiatives and empower teams.

I am a results-driven GTM Systems and Partnerships Specialist with over 8 years of experience in accelerating growth across SaaS and sustainability sectors. My unique blend of technical fluency and relationship-building expertise allows me to help BDR teams scale smarter through AI-powered outbound execution. I have developed tangible skills in CRM and marketing automation, lead generation, client management, data enrichment, and campaign optimization through my work with various SaaS companies.

In my current role as GTM Systems & Outbound Enablement Lead, I manage scalable outbound systems and train BDR teams to design smart prospecting workflows. My efforts have led to a 25% improvement in BDR productivity and a 40% increase in repeat business through strong client relationships and effective contract negotiations. I am passionate about delivering measurable impact across the entire GTM lifecycle and am now looking to expand my career in a forward-thinking, AI-driven SaaS company.

Experience

Work history, roles, and key accomplishments

Current

GTM Systems & Outbound Enablement Lead

Current

DorothyAI

Aug 2023 - Present (1 year 11 months)

Led the development of scalable outbound systems, improving BDR productivity by 25%. Managed end-to-end prospecting workflows, automating lead sourcing, enrichment, and personalization with GPT-powered scripts and web scraping tools.

CRM Marketing Automation Lead Generation Client Management Data Enrichment Campaign Optimization HubSpot Apollo GPT

Sales and Marketing Coordinator

M-pesa Foundation

Aug 2017 - Present (7 years 11 months)

Developed and executed comprehensive sales strategies, resulting in a 30% increase in revenue over two years. Led pricing strategy and successfully negotiated cost proposals with clients, contributing to higher close rates and client retention.

Strategic Leadership AI Enabled Outbound Systems Market Research Budgeting Negotiation Cross Functional Collaboration Process Optimization

Research Intern

Viva Africa Tax and Financial Consulting LLP (VACL)

Jan 2015 - Present (10 years 6 months)

Assisted the accounts and tax manager in various roles, including company research, analysis, and updates on tax statutes. Registered clients and updated their profiles on iTax, and calculated tax returns for commercial clients.

Financial Analysis Invoice Management Due Diligence