At Piaggio Group, I manage P&L, margin optimisation, and demand planning across four D2C stores: Vespa, Moto Guzzi, Aprilia, and The Empty Space. The stores are currently delivering 30% YoY revenue growth.
I’m executing a four-year growth plan and own the global promotional calendar and direct e-commerce roadmap. I’m also building CRM loyalty and automated customer journeys.
At Moleskine, I boosted EMEA contribution margin by 32% and delivered 6% average annual revenue growth through operational optimisation, digital ecosystem redesign, and demand forecasting. I also contributed to the launch of direct e-commerce in Asia.
Earlier, at Italia Independent, I drove 16% YoY sales growth through a new commercial strategy and website migration and UX revamp. At Alfemminile.com, I launched the Italian Affiliation & E-commerce business unit, scaling monthly B2C sales by an average of 30%.
