Vinicius Souza
@viniciussouza
I build high-converting paid media campaigns, websites, and SEO content.
What I'm looking for
I run Google Ads, Meta Ads, and PPC campaigns that drive high-quality traffic, improve conversions, and maximize ROI for clients.
As a self-employed paid media freelancer, web designer, copywriter, and SEO specialist, I combine campaign optimization with persuasive ad copy, conversion-focused landing pages, and performance reporting through GA4, Google Tag Manager, and Google Data Studio.
I also founded Get to Europe, where I built a responsive travel blog, implemented SEO and content strategies, and monetized through affiliate marketing.
Experience
Work history, roles, and key accomplishments
Founder of Get to Europe, a travel blog specializing in European destinations. I developed the entire website structure, applying SEO strategies and content marketing to increase organic traffic and monetize through affiliate marketing.
I write SEO-optimized content, using keyword research, link building, and engagement strategies to improve Google rankings. Additionally, I implemented an intuiti
Paid Media Freelancer
Self-employed
Jan 2024 - Present (2 years 7 months)
Managed and optimized Google Ads and Meta Ads campaigns, focusing on precise targeting and effective bidding strategies for high ROI. Conducted continuous A/B testing and optimization of ad creatives and landing pages to improve performance and conversion rates.
Freelance Web Designer
Self-employed
Jan 2024 - Present (2 years 7 months)
Created websites blending modern design, optimized user experience, and technical SEO to ensure high conversion rates. Worked with WordPress, Elementor, and Webflow to develop professional corporate websites and customized landing pages.
Web Design & SEO Writing
Get To Europe
Jan 2024 - Present (2 years 7 months)
Founded Get to Europe, a travel blog specializing in European destinations. Developed the entire website structure, applying SEO strategies and content marketing to increase organic traffic and monetize through affiliate marketing.
SEO Specialist
Self-employed
Jan 2024 - Present (2 years 7 months)
Helped businesses increase visibility on Google through technical, On-Page, and Off-Page SEO strategies. Conducted in-depth audits to identify and fix issues related to indexing, site speed, and user experience, and developed link-building strategies to strengthen website authority.
Freelance Web Designer | High-Conversion Websites & SEO-Optimized Designs
Jan 2024 - Present (2 years 7 months)
As a freelance web designer, I create websites that blend modern design, optimized user experience, and technical SEO to ensure high conversion rates. I work with WordPress, as well as tools like Elementor and Webflow, to develop professional, corporate websites and customized landing pages.
My design approach focuses on performance and usability, ensuring websites are fast, responsive, and intui
SEO Specialist | Technical, On-Page & Off-Page Optimization
Jan 2024 - Present (2 years 7 months)
I help businesses increase their visibility on Google through technical, On-Page, and Off-Page SEO strategies. I conduct in-depth audits to identify and fix issues related to indexing, site speed, and user experience, working closely with developers to implement improvements.
I specialize in keyword research, On-Page optimization, internal linking strategies, semantic SEO, and heading structuring
As a freelance copywriter, my mission is to craft persuasive texts that turn visitors into clients. I work with copy for various formats, including landing pages, ads, emails, blogs, and VSL scripts, always applying conversion and persuasion strategies.
My approach begins with in-depth audience research, identifying pain points and desires, as well as competitive analysis. With these insights, I
As a Paid Media Freelancer, I specialize in running Google Ads, Meta Ads, and PPC campaigns to drive high-quality traffic and maximize ROI. With 2+ years in digital marketing, I focus on creating, optimizing, and scaling paid media campaigns that generate measurable results for clients.
My approach is data-driven and performance-oriented. I use tools like Google Analytics 4 (GA4), Google Tag Mana
Education
Degrees, certifications, and relevant coursework
Universidade de Sorocaba
Bacharelado, Saúde e Educação Física
2018 - 2021
Farmington Sr. High School
High School Diploma
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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