Open to opportunities

Beatrice User

@beatriceuser3

Message

I optimize SaaS acquisition, lifecycle journeys, and organic growth through data-driven digital marketing.

Romania

Message

What I'm looking for

I'm looking to drive measurable acquisition, conversion, lifecycle, and organic growth through data-informed digital marketing, cross-functional collaboration, and experimentation.

At WpStream, I planned and managed paid acquisition campaigns across LinkedIn, Google, Meta, and YouTube, including ABM targeting and a monthly budget of roughly €3,000.

I've owned CRM and email lifecycle strategy end to end in Mailchimp and Brevo, using segmentation, A/B testing, GA4, and conversion data to improve targeting, spend, and customer journeys. I also led SEO and content from keyword research through publication, growing social presence by 1,232% over five years and scaling YouTube subscribers from 300 to 2.7K.

As a freelance digital marketing consultant, I run paid acquisition and ABM campaigns for distributed clients while adapting delivery to distinct audiences and brand voices.

Experience

Work history, roles, and key accomplishments

Current

Freelance Digital Marketing Consultant

Current

Self Employed

May 2026 - Present (3 months)

Plans and runs paid acquisition and ABM campaigns across LinkedIn, Google, Meta, and YouTube for freelance clients, managing budget and targeting. Manages content and campaign delivery for multiple distributed clients concurrently.

Paid Acquisition ABM LinkedIn Ads Google Ads Meta Ads YouTube Ads Budget Management Audience Targeting Campaign Optimization Content Strategy Brand Voice

Digital Marketing Specialist

WpStream

Oct 2020 - Apr 2026 (5 years 6 months)

Planned and managed paid acquisition campaigns across LinkedIn, Google, Meta, and YouTube with a monthly budget of roughly €3,000. Owned CRM and email lifecycle strategy end to end on Mailchimp and Brevo, tracked performance using GA4, and owned content and SEO strategy.

Paid Acquisition LinkedIn Ads Google Ads Meta Ads YouTube Ads ABM Budget Management CRM Email Marketing Lifecycle Marketing Mailchimp Brevo A B Testing GA4 performance reporting SEO Keyword Research Content Strategy Organic Growth

Public Relations Communications Intern

Berkeley Communications

Mar 2018 - Apr 2018 (1 month)

Compiled coverage and briefing books for clients, tracking media activity and surfacing insights. Built and managed targeted press lists and drafted press releases and briefing documents, and researched and wrote blog content.

Media Monitoring Briefing Documents Blog Writing Research