Victor Sovetkin
@victorsovetkin
Business analyst and UX researcher driving data-informed product discovery.
What I'm looking for
I am a business analyst and UX researcher with over four years of hands-on experience in product and business development, specializing in discovery, requirements definition, and user-centered research. I focus on uncovering the human behavior behind the numbers and translating insights into actionable product decisions.
Across roles at IndicaOnline, Rocketech, Puzzlebot, and m-a-x.studio, I authored specifications, created process maps, and led AI/LLM integrations that boosted team productivity and improved metrics such as LTV, TTV, and churn. I have delivered cross-platform documentation, prototyped UIs in Figma, and coordinated integrations and compliance for regulated markets.
I am data-driven and pragmatic, experienced with JTBD, BPMN, UML, and Agile methodologies, and proficient with tools like Miro, Confluence, Figma, ChatGPT, Claude, and Postman. I enjoy mentoring teams on AI tooling and optimizing product and operational workflows to increase revenue and efficiency.
Experience
Work history, roles, and key accomplishments
Business Analyst
IndicaOnline
May 2025 - Nov 2025 (6 months)
Authored comprehensive specifications and functional documentation for POS, Market, and Delivery platforms across web and mobile, tracked US state regulatory compliance, and led AI/LLM integration that reduced BA/UX task time from 1–2 days to several hours.
Business Analyst
Rocketech
Dec 2023 - Feb 2025 (1 year 2 months)
Led discovery and requirements gathering with stakeholders and C-levels using JTBD, produced data-driven reports and BPMN/UML deliverables, and streamlined AI/LLM adoption to achieve 2–4x productivity gains across teams.
Business Analyst
Puzzlebot
Nov 2022 - Oct 2023 (11 months)
Translated business requirements into technical specifications for eCom and HoReCa, launched 8 Telegram Mini Apps, and optimized customer journeys to increase partner revenue by 5–10% via alternative payment integrations.
Business Analyst
m-a-x.studio
Sep 2021 - Aug 2022 (11 months)
Produced use cases, customer journey maps, and feature hypotheses, delivering 6+ features including third-party API integrations and role-based access controls while coordinating cross-functional teams.
Principal Manager
Mgallery
Jun 2019 - Jul 2021 (2 years 1 month)
Improved retail processes via WhatsApp Business automations and multi-platform launches, boosting monthly online sales 70–90% and total revenue 15% while managing and mentoring a team of three operations staff.
Education
Degrees, certifications, and relevant coursework
Don State Technical University
Bachelor's Degree, Product Analysis & Design
Bachelor's degree in Product Analysis & Design focusing on product analysis and design methodologies.
Availability
Location
Authorized to work in
Job categories
Skills
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