At 4GOO, I owned the embedded banking integration and referral dashboard, and developed a payments strategy for digital purchases and withdrawals across multiple markets. I also streamlined product operations, reducing documentation rework by 40% and launch delays by 30%.
At Zeeks, I shaped the product function and improved registration conversion by 27% across the network while increasing 7-day retention from 0.8% to 6%. Earlier, at FlexReality / AR Book, I built the first mobile onboarding flow and analytics stack, and helped grow mobile revenue from zero to 25% of company revenue.

