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@veramanara
Patient advocacy and oncology communications leader driving patient-centered programs and cross-functional solutions.
I am an oncology patient advocacy and communications professional with extensive experience designing Patient Support Programs, driving disease awareness, and partnering with patient advocacy groups to bring patient voices into company decisions. At Pfizer I lead regional patient advocacy initiatives, develop educational programs for patients and HCPs, and coordinate cross-functional teams to deliver national-impact communication and support solutions.
I have a long commercial and field background in the pharmaceutical industry, with roles at Sandoz, Schering Plough and Menarini focused on relationship management, territory strategy and project leadership. I combine project management, content creation and stakeholder engagement to create patient-centered programs and measurable impact in oncology care.
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Work history, roles, and key accomplishments
Lead patient advocacy and communication initiatives for Oncology North West, developing Patient Support Programs, disease awareness campaigns, and educational materials while integrating patient voices into company strategy.
Managed clinician relationships and territorial opportunities for Oncology in Liguria and Piemonte, driving strategies to achieve company sales and medical engagement targets.
Sandoz
Oct 2017 - Mar 2019 (1 year 5 months)
Promoted biosimilars across Liguria and Sardinia, supporting tender compliance and driving adoption with clinicians and hospital pharmacists to meet regional targets.
Sandoz
May 2011 - Sep 2017 (6 years 4 months)
Managed orders for private pharmacies and local wholesalers in Liguria, coached regional sales teams, and supported achievement of commercial objectives across multiple regions.
Schering Plough
Apr 2006 - Apr 2011 (5 years)
Executed product promotion and collaborated with headquarters on area projects to meet personal and regional targets in Liguria.
Degrees, certifications, and relevant coursework
Degree in Pharmacy, Pharmacy
Grade: 106/110
Degree in Pharmacy awarded in November 2002 with final grade 106/110.
Software and tools used professionally
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