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Vera Babaeva

@verababaeva

Marketing & Operations professional experienced in project coordination, CRM systems, digital campaigns, and process improvement.

United States

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What I'm looking for

I'm seeking a fully remote role in Marketing Operations, Business Operations, Project Coordination, or CRM Management. I enjoy organizing projects, improving workflows, and solving problems. I value clear expectations, supportive teams, independent work, and flexibility. Open to full-time, part-time, and contract opportunities where I can contribute my skills and deliver meaningful results.

I am a marketing and business operations professional with experience in project coordination, CRM implementation, digital marketing, event management, and client operations.

As an independent marketing and operations consultant, I coordinate multiple client projects, manage vendors and deliverables, and support digital campaigns, CRM workflows, and lead generation. I developed marketing programs for seven mortgage professionals, coordinating content, paid advertising, CRM setup, and lead-capture processes.

At A&D Mortgage, I coordinated approximately 30 industry events annually and managed a $500K annual portfolio of trade shows, sponsorships, and memberships. My responsibilities included budget tracking, ROI reporting, executive approvals, vendor negotiations, and contract management, achieving approximately 30% average savings through negotiations.

Earlier at Imperial Fund, I supported investor onboarding, documentation, and operational coordination.

I work with HubSpot, Asana, QuickBooks Online, Excel, Google Analytics, Canva, and AI productivity tools. I am interested in remote opportunities in Marketing Operations, Business Operations, Project Coordination, CRM Operations, and Client Operations.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Growth Coordinator

Current

CaseLine

Apr 2026 - Present (6 months)

Support transition from Zoho CRM to HubSpot, organizing pipeline structure, contact records, and lead follow-up processes. Coordinate lead-capture initiatives, marketing deliverables, and reporting on consultation inquiries.

Zoho CRM HubSpot Lead Generation Marketing Operations AI Assisted Workflows Documentation

Current

Freelance Marketing & Operations Consultant

Current

Independent

Apr 2024 - Present (2 years 6 months)

Manage concurrent client marketing projects from scope and priorities through deliverables, vendor coordination, and stakeholder updates. Developed digital marketing programs for seven mortgage professionals, coordinating content, paid advertising, CRM setup, and lead-generation workflows.

Airtable N8n Digital Marketing CRM Setup Lead Generation Project Management Vendor coordination

AI Content & Social Media Specialist

Angel Oak Mortgage Solutions

Jul 2023 - Apr 2024 (9 months)

Coordinated marketing assets and timelines for webinars, email campaigns, sponsorships, and event promotion. Partnered with sales on CRM follow-up and campaign inputs to align execution with business priorities.

Content Marketing Social Media Email Campaigns Webinars CRM Event Promotion

Social Media & Content Marketing Specialist

Lily's Sweets

Sep 2022 - Mar 2023 (6 months)

Managed promotional content calendars and campaign coordination aligned with product priorities and sales activities.

Social Media Content Marketing Campaign Coordination Content Calendar

Business Development – Strategic Partnerships Lead

A&D Mortgage

Aug 2019 - Oct 2022 (3 years 2 months)

Led end-to-end coordination for ~30 industry events annually, managing timelines, contracts, approvals, vendors, shipping, execution, and follow-up. Managed a ~$500K annual portfolio of trade shows, sponsorships, and memberships; tracked spend, prepared ROI business cases, and secured executive approvals.

Event Management vendor negotiation Budget Management ROI Analysis Zoho CRM Sponsorship Management Contract Management

Operations Specialist, Investor Relations

Imperial Fund

May 2017 - Oct 2022 (5 years 5 months)

Coordinated investor onboarding and documentation for ~50 investors on a ~$250M investment platform, including subscription agreements, addenda, and payment timelines. Standardized operational templates and status tracking to make outstanding documents, approvals, and next steps visible.

Investor Relations Onboarding Documentation Process Improvement Query Status Tracking Executive Support

Trade Marketing Specialist

SABMiller

Dec 2008 - Mar 2014 (5 years 3 months)

Coordinated retail and key-account promotions for beverage brands, including agencies, merchandising, point-of-sale materials, and campaign execution; selected campaigns generated up to ~2x sales lift.

Trade Marketing Retail Promotions Key Account Management Agency Coordination Merchandising POS Materials