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Vaibhav KapoorVK
Open to opportunities

Vaibhav Kapoor

@vaibhavkapoor2

I optimize paid advertising campaigns to lower CAC and increase ROAS.

India
Message

What I'm looking for

I'm looking to continue driving performance marketing outcomes through paid advertising, campaign optimization, attribution, and data-driven analysis that lowers CAC and improves ROAS.

I'm a Business Manager at Publicis Global Delivery, building on paid advertising, performance marketing, and campaign optimization experience across PGD and Merkle Sokrati.

I've progressed from Senior Associate - Digital Marketing to Senior Business Analyst and Associate Manager, using Google Ads, attribution, SQL, key metrics, and business insights to support performance-focused marketing. Earlier at qoohoo, I created copy for ad campaigns and event posters while collaborating on daily content publishing.

Experience

Work history, roles, and key accomplishments

Publicis Global Delivery (PGD) logoPP
Current

Business Manager

May 2026 - Present (4 months)

Worked as Business Manager at Publicis Global Delivery (PGD).

qoohoo logoQO

Growth Intern

Oct 2021 - Nov 2021 (1 month)

Created copies for various Ad campaigns and Event posters
Achieved daily content posting goals by collaborating with other fellow interns

Education

Degrees, certifications, and relevant coursework

KR

Kraftshala

Marketing

2022 - 2022

GU

GSFC University

Bachelor of Business Administration - BBA

2018 - 2021

Tech stack

Software and tools used professionally

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