Shenbaga Devi

I am a results-driven Google Ads and Digital Marketing professional with experience in paid advertising, campaign management, performance analysis, and business analytics. I have hands-on experience managing and optimizing Google Ads campaigns for clients across diverse industries, with a focus on driving quality leads, improving campaign performance, and maximizing ROI.

With a background in Business Analysis, I bring a strong analytical approach to digital marketing, using metrics such as CTR, CPC, CPA, conversion rate, and ROI to identify opportunities for improvement. I also have experience in A/B testing, conversion rate optimization, content optimization, budget scheduling, and performance reporting using tools such as Google Analytics, Google Ads, Google Tag Manager, Looker Studio, Power BI, and Tableau.

I am skilled in Google Ads, SEO, social media marketing, web analytics, keyword research, competitor analysis, and digital marketing strategy, supported by strong communication, problem-solving, and attention-to-detail skills.

I am passionate about using data-driven strategies to improve advertising performance, generate quality leads, and contribute to business growth.