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Uday KiranUK
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Uday Kiran

@udaykiran13

Marketing Manager at The Smarketers driving ABM and demand generation, with 15% month-over-month growth in qualified leads.

India
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At The Smarketers, I drive demand generation and ABM programs for enterprise SaaS clients across India, the US, Australia, META, and MENA. My work includes owning a revenue pipeline of approximately 1.4 Cr+ and leading end-to-end GTM campaigns that contributed to 15% month-over-month growth in qualified leads.

I’ve also run personalized ABM across 30 target accounts for an enterprise SaaS client in META, and executed SEO/AEO content and inbound strategy for pharma-tech SaaS and life science clients, driving 20% month-over-month growth in organic lead flow. Before The Smarketers, I ran B2C performance marketing at Growthroiket and generated B2B leads at Vaave.

Experience

Work history, roles, and key accomplishments

TS
Current

Marketing Manager

The Smarketers

Sep 2023 - Present (3 years 2 months)

Owned a revenue pipeline of approximately 1.4 Cr+ across India, the US, Australia, and META/MENA, driving qualified opportunities through outbound, inbound, and ABM-led initiatives. Led end-to-end GTM across email, LinkedIn, paid outbound, and lifecycle workflows, improving lead quality and driving 15% MoM growth in qualified leads.

VA

Associate Lead Generation

Vaave

Feb 2022 - Mar 2023 (1 year 1 month)

Generated B2B leads by identifying target accounts, stakeholders, and opportunity data across enterprise and education segments.

Education

Degrees, certifications, and relevant coursework

SC

St. Joseph's Degree & PG College

Bachelor of Business Administration, Business Administration

2017 - 2020

Grade: 8.18/10

Pursued a Bachelor of Business Administration degree, achieving a CGPA of 8.18 out of 10.

Google logoGO

Google

Social Media & Fundamentals of Digital Marketing, Digital Marketing

Completed certifications in Social Media and Fundamentals of Digital Marketing.

HubSpot logoHU

HubSpot

Inbound Marketing, ABM and Marketing Analytics, Marketing

Completed certifications in Inbound Marketing, ABM, and Marketing Analytics.

Coursera logoCO

Coursera

Google Analytics & SEO, Digital Marketing

Completed certifications in Google Analytics and SEO.

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