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Linh Do

@linhdo

Hands-on Marketing Manager specialising in paid Meta campaigns, lead generation, social media growth, and creative production.

Vietnam

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What I'm looking for

Digital Marketing Manager (Lead Generation or Paid Social Focus), Communications & Marketing Manager, or Social Media Specialist roles. I enjoy working in English-first, multicultural environments, collaborating across markets and teams to drive clarity, alignment, and regional growth.

I’ve spent the last 5 years working across the full mix: building teams, running paid campaigns, directing photoshoots, launching luxury brand partnerships, and leading global tests.

At Crimson Education, a global EdTech specialising in Ivy League admissions, I managed full-funnel campaigns across multiple APAC markets, overseeing a $20K+ monthly budget across Meta, Google, TikTok, and LinkedIn. I worked closely with CRM integrations, reporting automation, and creative optimisation to drive revenue and lead quality. Similar to an Account Manager within an in-house agency, I was responsible for everything from budget planning and test design to business review and ongoing communication.

At Villa Le Corail (Gran Meliá), I led photoshoots and managed social media across lifestyle brands. I understand what performs organically on major platforms, what translates effectively into paid formats, and how to collaborate with designers to ensure everything feels native and on-brand.

With a commercial background and strong creative instincts, I move decisions forward quickly and ensure every stakeholder stays aligned throughout execution.

Experience

Work history, roles, and key accomplishments

Marketing Communications Manager

Villa Le Corail

Nov 2024 - Dec 2025 (1 year 1 month)

Built and led a 4-person team and set processes aligned with Gran Meliá brand standards. Grew social followers by 125% and doubled organic engagement, led full-cycle content production, and launched luxury brand takeovers with Diptyque and MAJE.

Social Media Strategy Content Planning Content Production Team Leadership

Digital Marketing Manager

Alma Resort Cam Ranh

Jul 2024 - Nov 2024 (4 months)

Created campaign and reporting frameworks and tested new ad formats and platforms to diversify audiences. Managed agency partners and streamlined systems and integrations across CRM and the booking engine.

Digital Campaigns Marketing Reporting Agency Management CRM Integration Booking Engine Platform Integration

Regional Digital Marketing Manager

Crimson Education

Mar 2022 - May 2024 (2 years 2 months)

Drove lead generation and revenue growth across multiple APAC accounts, managing a $20K+ monthly budget while sustaining 5x ROAS. Generated $666K USD in revenue within six months and led a global A/B test on video ads across 10 markets.

Lead Generation Revenue Growth Budget Management ROAS A B Testing Market Testing Performance Analytics

Sales & Marketing Executive

W.Media

Apr 2021 - Feb 2022 (10 months)

Created agendas, secured sponsorships, coordinated speakers, and hosted online thought-leadership sessions, including a Vietnam Cybersecurity webinar in Oct 2021. Produced digital collateral (blogs, videos, posters) and managed websites in WordPress using HubSpot/MailChimp and editing in Adobe Premiere Pro.

Mailchimp Sponsorship Sourcing Event Agenda Planning Speaker Coordination Webinar Hosting HubSpot MailChimp WordPress Video Editing (Premiere Pro)Figma Photoshop

Live Event Projects

Varied

Dec 2014 - May 2019 (4 years 5 months)

Planned and delivered events on time and within budget for organisations including Cheltenham Festivals and the Royal British Legion. Contributed to creative and front-end work such as developing event themes and creating stakeholder-ready messaging materials.

Event Planning Timeline & Budget Management Theme Development Messaging & Copywriting Stakeholder Management Presentation Skills Intercultural Communication Creative Direction Front End Support

Functions Attendant

Skyline Enterprises

Jun 2016 - May 2017 (11 months)

Supported corporate and special event production at Skyline Queenstown, helping with venue setup, stocktaking, bartending, food service, and casual-staff training for a site serving ~950,000 annual visitors. Collaborated daily with F&B teams to execute event needs for high-profile clients.