At el-live Productions, I directed multi-channel marketing across Asia, gaining 1,500 followers per month and increasing engagement by 40%. I also secured live entertainment partnerships with 5-star luxury hotel venues and guided visual identity and content strategy for artist line-ups.
At Leonardo Vietnam, I managed a 12-person creative team, grew a fashion community to more than 50,000 members, and produced TikTok and digital video assets that exceeded 1 million views. My work has also included recruitment marketing, paid campaign optimization, and corporate communications.
