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Toula Goumas

@toulagoumas

Dynamic Product Marketing Manager with expertise in go-to-market strategies.

Zimbabwe
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What I'm looking for

I seek a role that fosters innovation and collaboration, allowing me to leverage my marketing expertise to drive impactful product strategies.

I am a dynamic and results-oriented Product Marketing professional with extensive experience in driving national and global go-to-market (GTM) execution. My career has been marked by a proven track record of launching innovative technologies and facilitating cross-functional teams to achieve significant business outcomes. I have successfully managed multi-million-dollar product lifecycles, capturing market share and maximizing revenue growth across various industries, particularly in telecom and warehouse automation.

Currently, I serve as a Senior Product Marketing Manager at Dematic, where I lead the global GTM strategy for autonomous mobile robotics across twenty-five countries. My efforts have resulted in the successful launch of mobile AMR solutions, achieving 70% of our revenue forecast within the initial launch window. I pride myself on my ability to align product positioning with customer needs and business goals, and I have been recognized with the 2022 Dematic Crystal Award for Best Delivery of the Year for my contributions to product marketing.

Prior to my role at Dematic, I spent over 15 years at AT&T, where I led strategy and performance optimization for various wireless and bundled products. My initiatives drove significant revenue growth and customer retention within the small business segment. I am passionate about mentoring and have contributed to employee development programs, earning recognition for my volunteer efforts, including the Barack Obama President’s Volunteer Service Award.

Experience

Work history, roles, and key accomplishments

DE
Current

Senior Product Marketing Manager

Dematic

Jun 2022 - Present (3 years 3 months)

Led global go-to-market strategy and execution for autonomous mobile robotics (AMRs) across twenty-five countries, with key markets in GM/Retail, 3PL, Manufacturing and eCommerce Operations. Spearheaded the launch of mobile AMR solutions, targeting a $57M revenue opportunity, achieving 70% of forecast within initial launch window.

AT

Lead Product Marketing Manager

AT&T

Jan 2005 - Mar 2020 (15 years 2 months)

Led strategy and performance optimization across multiple wireless and bundled products, enabling acquisition growth and customer retention within SMB segments. Drove $12M forecasted annual revenue through national sales incentive initiatives for AT&T Mobile Protection Pack for Business.

AT

Associate Director – Marketing & Portfolio Management

AT&T

Jan 1998 - Jan 2005 (7 years)

Managed marketing and portfolio, developed wireless offers, and led business unit readiness for launches. Coordinated corporate communications for long-term enterprise initiatives and managed trade shows.

AT

Associate Director Business Marketing

AT&T

Jan 1998 - Jan 2005 (7 years)

Managed $118M in regulated SMB voice product revenue (CompleteLink); led pricing strategy execution and lifecycle improvements in coordination with legal, finance, and regulatory stakeholders. Directed launch of LTOs (Limited Time Offers), ensuring operational readiness, compliance, and seamless channel enablement.

Education

Degrees, certifications, and relevant coursework

Loyola University of Chicago logoLC

Loyola University of Chicago

Bachelor of Business Administration (BBA), Marketing

Studied business administration with a focus on marketing. Gained expertise in strategic go-to-market execution and cross-functional project management.

Tech stack

Software and tools used professionally

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Toula Goumas - Senior Product Marketing Manager - Dematic | Himalayas