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Tinsae GirmaTG
Open to opportunities

Tinsae Girma

@tinsaegirma

Social media operations and content strategist building consumer brands with data-driven short-form video.

United Arab Emirates
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What I'm looking for

I’m looking to join a brand-focused team where I can run social media operations and strategy, produce short-form content end-to-end, and use data + AI to drive measurable engagement and authentic growth.

I’m a Social Media Operations Manager and social media strategist with 6+ years of experience growing consumer and founder brands through content strategy, short-form video, and data-driven social media marketing. I develop end-to-end content—from ideation to publishing—while staying focused on authentic storytelling and measurable growth.

In my current role, I develop social media strategies for founders and consumer brands across fintech, automotive, hospitality, luxury, and technology. I manage editorial calendars and multi-platform publishing schedules, create content concepts and creative briefs, and use AI tools like ChatGPT to accelerate ideation, scripting, and content optimization.

I’ve also led organic social strategy across Instagram, TikTok, LinkedIn, Facebook, Snapchat, and X, coordinating creator/influencer collaborations and performance optimization. From managing campaign calendars and promotional short-form content to monitoring engagement and audience insights, I turn trends into repeatable content that helps brands connect and grow.

Experience

Work history, roles, and key accomplishments

SA
Current

Social Media Operations Manager

Solved6 Agency

Apr 2025 - Present (1 year 3 months)

Developed social media strategies for founders and consumer brands across multiple industries, managing editorial calendars and multi-platform publishing schedules. Created short-form content concepts, scripts, and creative briefs using AI tools like ChatGPT, and refined strategies based on engagement and audience insights.

FI
Current

LinkedIn Thought Leadership and Lead Gen

Finalytics

Jan 2025 - Present (1 year 6 months)

Provided LinkedIn thought leadership and lead generation support for Finalytics.

DG

Social Media Strategist and Content

Desire Group

Apr 2024 - Apr 2025 (1 year)

Managed social media strategy for Projeto Açaí and Bada Bing Pizza across Instagram, TikTok, Facebook, Snapchat, and Google Business. Produced and edited short-form videos and promotional content, planned monthly content calendars, coordinated influencer/creator collaborations, and optimized performance using analytics.

AA

Social Media Manager and Experience Coord

Alx Africa

Apr 2023 - Oct 2024 (1 year 6 months)

Served as Social Media Manager and Experience Coordinator at ALX Africa.

RG

Social Media Content Creator

Ramzin Group

Nov 2023 - Apr 2024 (5 months)

Managed marketing campaigns across Instagram, TikTok, LinkedIn, and Meta, coordinating content calendars, campaign launches, and creative production. Tracked engagement metrics, optimized publishing strategies, and collaborated with sales and leadership to align marketing activities with business goals.

Education

Degrees, certifications, and relevant coursework

AU

Addis Ababa University

Marketing Management

Completed marketing management studies at Addis Ababa University in Addis Ababa.

SE

Semrush

Certification, Content Marketing

Completed training on content marketing principles for business with Semrush.

HubSpot Academy logoHA

HubSpot Academy

Certification, Digital Marketing

Earned a certification in social media marketing and digital marketing from HubSpot Academy.

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