Yvonne Joseph
@yvonnejoseph
Experienced social media manager driving engagement and hospitality growth.
What I'm looking for
I am a highly experienced social media manager and digital consultant with a track record of delivering measurable results for hospitality and nonprofit organizations. I have led campaigns that increased engagement by 60%, grew followers by 45%, and boosted user engagement by 70% while presenting strategic recommendations to senior leadership.
As a consultant I build analytics-driven content strategies, research trends and technologies, and ensure cross-channel message consistency. I combine storytelling, content creation, and community management to expand reach, improve customer service response, and drive business growth.
Experience
Work history, roles, and key accomplishments
Digital Marketing Consultant
Coinsher LLC
Aug 2022 - Present (3 years)
Developed and implemented a comprehensive analytics strategy to measure and analyze website performance and improved marketing strategies through data-driven insights. Researched and recommended new technologies and ensured consistent messaging across channels.
Social Media Manager
Pyne Hospitality Company
Mar 2023 - Dec 2023 (9 months)
Managed daily posts across Facebook, LinkedIn and Instagram to increase platform engagement and presented strategic recommendations to senior leadership. Researched trends and competitor activity to evolve high‑relevance social content.
Social Media Marketing Specialist
NWN Charity Organisation
Mar 2020 - Aug 2021 (1 year 5 months)
Implemented a social media marketing strategy that increased engagement by 60% and grew followers by 45%, and leveraged digital channels to expand the organisation's talent pool. Developed content marketing strategies aligned to target audiences.
Community Manager
NWN Charity Organisation
Jun 2020 - Apr 2021 (10 months)
Developed and implemented a customer service strategy to ensure prompt, accurate responses and maintained a comprehensive database of resources and community members. Analyzed community data to identify improvements and recommend new campaigns.
Social Media Marketing Manager
PSA Charity Organisation
Oct 2016 - Oct 2018 (2 years)
Created blog posts, videos and visuals to engage customers and built a loyal community by responding to inquiries, reducing slow response time by 20%. Produced creative copy and assets that increased user engagement by 70%.
Education
Degrees, certifications, and relevant coursework
The Protestant University of West Africa
Bachelor of Science, Hotel & Hospitality Management
2018 - 2022
Bachelor of Science in Hotel & Hospitality Management at The Protestant University of West Africa from July 2018 to September 2022.
South African College of Business
CTH Diploma
CTH Diploma from the South African College of Business, completed in January 2021.
University of California, Los Angeles
Global Counsellor Certification
Global Counsellor Certification from the University of California, Los Angeles, awarded September 2020.
Availability
Location
Authorized to work in
Job categories
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