Tessa Pennington
@tessapennington
Product Manager with a proven track record in e-commerce growth.
What I'm looking for
I am a dedicated Product Manager with over 5 years of experience in driving product strategy and execution across diverse industries, including e-commerce and digital health. Currently, I work at MrD Foods, where I successfully launched features that resulted in a 40% increase in orders and an 85% improvement in the perfect order rate. My data-driven approach enables me to establish and measure KPIs effectively, ensuring that product roadmaps align with strategic business goals.
Previously, I led a team at Mobile Health, where I crafted and executed product strategies that contributed to a significant annual revenue increase of $3.1 million. My experience spans the full software development lifecycle (SDLC), where I have collaborated with cross-functional teams to deliver impactful solutions. I thrive in dynamic environments and am passionate about leveraging technology to enhance user experiences and drive business success.
Experience
Work history, roles, and key accomplishments
Product Manager
MrD Foods
Jan 2022 - Present (3 years 4 months)
As a Product Manager at MrD Foods, I achieved a 40% increase in orders and improved the perfect order rate by 85% through innovative feature launches. I established KPIs and managed the full SDLC, collaborating cross-functionally to optimize product performance.
Director of Product
Mobile Health
Jan 2021 - Jan 2022 (1 year)
Led a team in developing user interfaces and applications for Mobile Health, significantly increasing annual revenue by $3.1 million. I crafted product strategies and ensured effective communication across teams to enhance user engagement.
Product Manager
RecoveryOne
Jan 2020 - Jan 2021 (1 year)
As the sole Product Manager at RecoveryOne, I collaborated with the CPO to enhance a digital physical therapy platform, achieving product-market fit within a year and increasing member engagement by 15%.
Assistant Web Producer
Backroads
May 2019 - Jan 2020 (8 months)
Led the digital launch of over 250 seasonal trips at Backroads, coordinating efforts across design, content, marketing, and development teams for global active
adventure offerings. Managed cross-functional teams (design, engineering, development, and QA) in the migration of Backroads.com’s CMS from a custom Ruby-on-Rails backend to Drupal, ensuring seamless transition.
Program Manager
Animate Behavior
May 2017 - May 2019 (2 years)
Oversaw resource management and project coordination at Animate Behavior, successfully completing over 50 client programs. Focused on strategy and planning to enhance service delivery.
Behavioural Therapist (ABA)
Animate Behavior
Jan 2015 - Jan 2017 (2 years)
Implemented individualized ABA therapy plans, working directly with children to improve communication, social, and behavioral skills. Tracked and analyzed client progress, adjusting strategies based on data-driven
insights to ensure effective outcomes.
SEO Content Creator
Shake Interactive
Jan 2012 - Jan 2015 (3 years)
Collaborated on SEO strategies for global brands, conducting keyword research and optimizing content to significantly improve search engine rankings.
Education
Degrees, certifications, and relevant coursework
University of Stellenbosch
BA Hons, Social History
2009 - 2010
University of Stellenbosch
BA Humanities, English, History
2005 - 2009
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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