At MGM Resorts International, I develop conceptual marketing copy for individual assets and large campaigns, helping bring the brand and each property to life across varied media.
Previously at Tradesy, I partnered with the Head of Brand to shape content and storytelling strategy, refine the brand voice, and deliver annual and seasonal advertising campaigns that built awareness and attracted customers.
My long tenure at Zappos.com spanned content coordination, creative writing, category management, and lead copywriting. I managed product-description quality and SEO within SLA guidelines, trained new hires, built training modules, supported merchandising, and published new brands to the site.
I also care deeply about inclusive workplaces, contributing to diversity and inclusion initiatives, leading conversations on microaggressions and racism, and creating clearer channels for employee feedback.
