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Tanya Gupta

@tanyagupta2

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Dynamic Senior Account Manager with expertise in digital marketing strategies.

India

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What I'm looking for

I am looking for a role that challenges me and allows for professional growth in a collaborative environment.

I am a dynamic Senior Account Manager with over 5 years of progressive experience in driving digital marketing business strategies and managing client portfolios. My proven track record includes leading the growth of multiple direct-to-consumer brands, achieving significant revenue milestones exceeding 55 crore annually. I excel in communication, business strategy development, and team leadership, enabling effective collaboration and problem-solving in fast-paced environments.

In my current role at ANSCommerce, I drive strategic initiatives to enhance business performance and foster client relationships. I have successfully led the growth of over 10 D2C clients across diverse sectors, including Apparel, Personal Care, and Jewelry. My efforts have resulted in brands generating substantial annual revenue on our D2C platform, and I have implemented growth plans for newly launched brands that achieved over 50 lakh in monthly revenue within the first year.

My analytical and problem-solving abilities allow me to identify opportunities for improvement and implement effective strategies. I utilize data from various sources, including Google Analytics and Facebook analytics, to derive insights and share actionable suggestions. I am eager to leverage my expertise to continue enhancing business performance and operational excellence.

Experience

Work history, roles, and key accomplishments

Senior Account Manager

ANSCommerce

Apr 2023 - Present (2 years 3 months)

Led the growth of over 10 D2C clients across diverse sectors, managing brands that generated an annual revenue exceeding 55 crore on the company's D2C platform. Implemented growth plans for newly launched brands, achieving a monthly revenue of over 50 lakh within the first year.

Business Strategy Client Relations Teamwork Time Management Leadership Critical Thinking Data Analysis Stakeholder Management

Account Manager

ANSCommerce

Apr 2022 - Present (3 years 3 months)

Displayed strong analytical and problem-solving abilities to identify opportunities for improvement and implement effective strategies. Analyzed data from various sources (Google Analytics, Facebook analytics, etc.) to find insights and share suggestions.

Analytical Skills Problem Solving Data Analysis Google Analytics Facebook Analytics Funnel Analysis Conversion Rate Optimization Strategic Planning Client Communication Reporting

Assistant Account Manager

ANSCommerce

Apr 2021 - Present (4 years 3 months)

Ensured timely and quality communication to engage and update clients, contributing ideas to proactively grow the client’s e-commerce business. Coordinated smoothly with cross-functional teams including Business, Marketing, Creative, and Tech teams.

Client Communication E commerce Strategy Cross Functional Team Leadership Coordination Business Development Co Marketing Client Engagement

Senior Account Associate

ANSCommerce

Apr 2019 - Present (6 years 3 months)

Prepared and drove monthly, weekly, and daily client interactions, including meetings and calls. Managed status reporting, reviews, insights, and escalation resolution for client accounts.

Meeting Management Reporting Account Management Communication Skills Client Relationship Management Data Insights Escalation Management

Education

Degrees, certifications, and relevant coursework

Symbiosis Institute of Management Studies

Bachelor of Business Administration, Business Administration

Studied business administration at Symbiosis Institute of Management Studies. Gained foundational knowledge in business strategies and management principles.