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Tanvi Aswal

@tanviaswal

I grow traffic, leads, engagement, and customer experiences through content marketing and operations.

Canada
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What I'm looking for

I'm looking for a role where I can drive measurable growth through content, social media, email marketing, customer engagement, and cross-functional operational support.

I've grown website traffic and lead generation by 40% at Pioneer Solar & Renewables through SEO-focused content, while increasing social engagement by 30% and improving email click-through rates by 15%.

At Vendasta, I created 50 social posts daily for multiple SMB accounts and produced 90+ SEO-optimized long-form articles monthly. I maintained a 95% on-time publishing rate while supporting ad copy and client campaign performance.

I've also driven a 25% increase in customer footfall at Bawarchi Indian Cuisine through targeted marketing and social strategy, coordinated operations and vendors, and built B2B partnerships and customer relationships across education and technology businesses.

Experience

Work history, roles, and key accomplishments

PI

Content Marketing Specialist

Pioneer Solar & Renewables Inc.

Jul 2023 - Apr 2025 (1 year 9 months)

Grew website traffic and lead generation by 40% through SEO-focused content strategy. Strengthened brand consistency across platforms, driving a 30% rise in social engagement.

Vendasta logoVE

Social Media Content Specialist

Aug 2022 - Jul 2023 (11 months)

Created 50 social media posts daily across multiple SMB accounts, driving audience engagement and brand visibility. Maintained a structured content calendar, achieving a 95% on-time publishing rate.

Vendasta logoVE

Longform Content Specialist

Sep 2021 - Jul 2022 (10 months)

Produced 90+ long-form articles monthly, optimizing content with SEO and targeted keywords to boost traffic and search rankings.

Embibe logoEM

Content Writer

Embibe

Jul 2019 - Nov 2019 (4 months)

Crafted SEO-focused educational content, increasing site engagement and average session duration by 20%. Audited and upgraded existing content, raising user retention by 35% through strategic refinement.

CL

Business Development Associate

Chrysalis (EZ Vidya Pvt Ltd.)

Sep 2018 - Jun 2019 (9 months)

Led B2B partnerships and sales across Chennai, closing key stakeholder deals that drove a 22% revenue lift in Q1. Collaborated with sales teams across multiple cities, contributing to a 16% expansion in the overall client base.

Byju's – The Learning App logoBA

Business Development Associate

Byju's – The Learning App

Jun 2017 - Aug 2018 (1 year 2 months)

Oversaw daily engagement with 50+ customers, achieving an 87% customer satisfaction rating through high-quality, attentive service. Drove revenue growth through new client acquisition and consistent relationship-building.

Education

Degrees, certifications, and relevant coursework

Vancouver Island University logoVU

Vancouver Island University

Post-Degree Diploma, Business/Marketing

2020 - 2021

Pursued a Post-Degree Diploma in Business with a focus on Marketing, earning Dean's Honours List recognition.

Uttaranchal University logoUU

Uttaranchal University

Bachelor of Technology, Computer Science

2013 - 2017

Completed a Bachelor of Technology in Computer Science, including an internship at Fiserv Pvt. Ltd.

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